Treo vs URL Profiler in 2026: CrUX-based Core Web Vitals monitoring vs bulk desktop data collection
One is a cloud tool that watches real-user Core Web Vitals across a client portfolio, with a free tier for a single site. The other is a $19.95-a-month desktop app that pulls link, content, and contact data across a million URLs in one pass.
Treo monitors Core Web Vitals continuously using real Chrome UX Report data and on-demand Lighthouse audits. URL Profiler has no ongoing performance monitoring; its PageSpeed check is a single data point pulled during a bulk run.
URL Profiler costs $19.95 to $64.95 a month with a 14-day free trial and no card required. Treo has a free tier for one site, with paid plans starting at $75 a month for up to five sites.
URL Profiler pulls bulk link metrics from Moz, Majestic, and Ahrefs using your own API keys, plus email and WHOIS harvesting, none of which Treo offers since it is scoped to performance data only.
Treo automatically discovers URLs through sitemap scanning with no manual list required. URL Profiler requires you to supply the URL list yourself before a run starts.
Treo supports competitive benchmarking on Core Web Vitals scores between domains on paid plans. URL Profiler has no competitive comparison feature; it reports metrics per URL, not benchmarked against a competitor set.
URL Profiler processes up to 1,000,000 URLs in a single import on its Pro and Agency plans. Treo is not built for bulk one-off data pulls; it is a recurring monitoring tool scoped to sites you configure for tracking.
Treo and URL Profiler both sit under the technical SEO umbrella, but they almost never get pulled up for the same task. Treo pulls its numbers from the Chrome UX Report, layers on-demand Lighthouse audits on top, and automatically discovers URLs through sitemap scanning, with a genuine free tier for one site and paid plans starting at $75 a month for up to five. URL Profiler is a Windows and Mac desktop app that has nothing to do with performance monitoring in the ongoing sense: you configure a single bulk run against your own Moz, Majestic, and Ahrefs API keys, scrape emails and WHOIS records, score content readability, and export the result, starting at $19.95 a month with a 14-day free trial. If the job is tracking real-user Core Web Vitals across client sites over time, Treo is built for that. If the job is a one-off link audit or an outreach list across thousands of URLs, URL Profiler is the tool.
The tools at a glance
Treo
Core Web Vitals monitoring using real-world Chrome UX Report data.
Treo builds its monitoring layer around the Chrome UX Report rather than starting from synthetic lab tests alone. CrUX reflects how real Chrome users experienced a page over the trailing 28 days, and Treo pairs that field data with on-demand Lighthouse audits so a lab score and a real-world score sit side by side without reconciling two separate tools.
Setup is close to zero friction: point Treo at a domain and it reads the sitemap to discover URLs automatically, with no tagging script and no manual list to maintain. Competitive benchmarking lets you track Core Web Vitals against named competitor domains using the same data source, and a multi-site dashboard means an agency can watch dozens or hundreds of client domains from one account.
What Treo does not do is anything resembling bulk data collection outside of performance. There is no link-metric pull from Moz or Ahrefs, no email harvesting, and no readability scoring. Pricing starts free for one site, but the jump to Vital at $75 a month, where competitive benchmarking and API access unlock, only covers up to five sites, so an agency running a larger client portfolio needs Pro or Scale at $185 or $375 a month.
| Feature | Free $0/month | Vital $75/month | Pro $185/month | Scale $375/month | Enterprise Contact for pricing |
|---|---|---|---|---|---|
| Sites monitored | 1 | Up to 5 | Up to 15 | Up to 50 | Custom |
| CrUX field data | Yes | Yes | Yes | Yes | Yes |
| Lighthouse audits | Limited | Hourly | Hourly | Hourly | Custom |
| Competitive benchmarking | No | Yes | Yes | Yes | Yes |
| API access | No | Yes | Yes | Yes | Yes |
URL Profiler
Bulk URL auditing desktop app that collects link metrics, content data, social signals, and email addresses across thousands of URLs at once
URL Profiler is a Windows and Mac desktop app run by 301 Media LLC that has been part of agency SEO workflows for more than a decade. Rather than a dashboard you check periodically, it is a job you configure once: point it at a URL list, connect the data sources you want (Moz, Majestic, Ahrefs, Google Analytics, PageSpeed), and let it process up to a million URLs in a single import on the Pro and Agency plans.
The value is in how much it returns from one run: link authority metrics, five separate readability scores, HTTP status and redirect chains, social share counts, and scraped email or WHOIS contact data. That contact-harvesting piece makes it as much an outreach tool as an audit tool, since link builders use it to qualify prospects and pull verified contact details in the same pass that checks domain authority.
It has no equivalent to Treo's ongoing monitoring. There is no sitemap auto-discovery, no scheduled tracking, and no Core Web Vitals trend data; the PageSpeed check it runs is a single snapshot per URL rather than field data collected over time. What it offers instead is price: the Pro plan is under $26 a month for unlimited monthly URLs, with a 14-day free trial and no card required.
| Feature | Solo $19.95/month (billed yearly) | Pro $25.95/month (billed yearly) | Agency $64.95/month (billed yearly) |
|---|---|---|---|
| Max URLs per import | 5,000 | 1,000,000 | 1,000,000 |
| Link metrics (own Moz/Majestic/Ahrefs keys) | Yes | Yes | Yes |
| Email + WHOIS harvesting | Yes | Yes | Yes |
| PageSpeed and HTTP status checks | Yes | Yes | Yes |
| Device licenses | 1 | 2 | 20 |
| Free trial | 14 days, no card | 14 days, no card | 14 days, no card |
Head-to-head feature comparison
| Feature | ||
|---|---|---|
| Deployment | Cloud dashboard | Desktop app (Windows/Mac) |
| Ongoing Core Web Vitals monitoring | Yes | No |
| Real user (CrUX) field data | Yes | No |
| Automated URL / sitemap discovery | Yes (sitemap scanning) | No (manual URL list required) |
| Competitive benchmarking | Vital plan and above | No |
| Bulk link metrics (Moz/Majestic/Ahrefs) | No | Yes (bring your own API keys) |
| Email / WHOIS harvesting | No | Yes |
| Content readability scoring | No | Yes (5 readability formulas) |
| Multi-site dashboard for agencies | Yes, up to hundreds of domains on Scale | No (per-run only, no dashboard) |
| API access | Vital plan and above | No (consumes third-party APIs only) |
| Free tier | Yes (1 site) | 14 days trial, no card |
| Starting paid price | $75/month | $19.95/month |
Which should you choose?
The two tools solve adjacent but different problems inside the same SEO workflow. Treo is something an agency keeps running in the background across a client portfolio, because its value comes from the CrUX trend line over weeks and months and from not having to maintain a manual URL list for every domain. URL Profiler is something you configure for a specific job and close when the export finishes, and its value comes from breadth: link data, content data, and contact data in one pass rather than three separate tools. An agency doing ongoing performance reporting reaches for Treo. The same agency preparing a link audit or outreach campaign before a pitch reaches for URL Profiler.
Bottom line
Pick Treo if you need to monitor real-user Core Web Vitals across one or more sites with automated URL discovery and competitor comparison, and you can start on the free single-site tier before deciding whether the $75-a-month Vital plan fits your portfolio. Pick URL Profiler if your work is periodic bulk audits, link prospecting, or outreach list building across large URL sets, since at under $26 a month for the Pro plan it delivers more data breadth per dollar than almost anything else in this category. Most agencies running both performance monitoring and link building work end up needing a tool like Treo for the former and something like URL Profiler for the latter.
Frequently asked questions
Can URL Profiler track Core Web Vitals the way Treo does?
No, URL Profiler only pulls a single PageSpeed API data point per URL during a bulk run, with no field data, no trend tracking, and no competitive comparison. For ongoing Core Web Vitals monitoring built on real Chrome UX Report data, Treo is the correct tool.
Does Treo offer bulk link-metric or email harvesting features like URL Profiler?
No, Treo is scoped entirely to performance monitoring and has no link-metric pull from Moz, Majestic, or Ahrefs, and no email or WHOIS harvesting. Those are exactly what URL Profiler specializes in instead.
Which tool is cheaper, Treo or URL Profiler?
URL Profiler is cheaper for a paid plan, starting at $19.95 a month versus Treo's $75-a-month Vital plan. Treo does have a genuine free tier for a single site, which URL Profiler does not offer, though URL Profiler's 14-day free trial requires no credit card either.
Is Treo's free tier useful for anything beyond testing the product?
Yes, for a single site the free tier includes real CrUX field data and automated sitemap discovery at no cost, which is enough for a solo operator checking their own domain. It excludes competitive benchmarking and API access, which only unlock on the $75-a-month Vital plan and above.
Can URL Profiler discover URLs automatically the way Treo does with sitemap scanning?
No, URL Profiler requires you to supply a URL list before starting a run; it has no sitemap-scanning or auto-discovery feature. Treo's sitemap scanning removes that manual step entirely, which matters more for large sites where curating a URL list by hand would be its own project.
Would an agency need both Treo and URL Profiler, or does one cover both use cases?
Most agencies doing both performance reporting and link or content audits end up needing both, since neither tool covers the other's scope. Treo has no link-metric, email-harvesting, or readability features, and URL Profiler has no ongoing Core Web Vitals monitoring or automated URL discovery.

