AI Peekaboo vs STAT Search Analytics in 2026: self-serve AI visibility monitoring vs enterprise rank tracking at millions-keyword scale
Two tools solving different problems. AI Peekaboo is a self-serve AI visibility specialist with a read/write API and white-label on every plan from $50/month. STAT Search Analytics is an enterprise rank tracker with daily SERP tracking, 75+ SERP feature types, and AI brand monitoring, sold through a sales-led process with no published pricing.
AI Peekaboo
STAT Search Analytics- AI Peekaboo Starter is $50/month with a read and write API and white-label delivery on every plan. STAT is contact-only pricing with a mandatory sales process before any rate is shared.
- STAT tracks Google SERP rankings daily across up to millions of keywords plus 75+ SERP feature types. AI Peekaboo does not track Google SERP rankings at all; it monitors brand mentions in AI-generated answers only.
- Both tools track 5 AI platforms, but different sets: AI Peekaboo covers ChatGPT, Gemini, Perplexity, Google AI Overviews, and Google AI Mode. STAT covers ChatGPT, Gemini, Perplexity, Claude, and Google AI Mode.
- AI Peekaboo ships white-label guest share links on every plan. STAT has no built-in white-label module; agencies build their own branded reporting on top of STAT's API.
- STAT supports custom segmentation across up to millions of keywords with a 1.25 billion keyword suggestion database. AI Peekaboo has no keyword-volume dimension since it does not do Google SERP rank tracking.
- AI Peekaboo uses pay-per-prompt, usage-based pricing scaling from $50/month. STAT pricing is fully custom and undisclosed until you complete a sales process.
- For enterprise programs needing daily million-keyword Google rank tracking, STAT is the only real option of the two. For self-serve AI-visibility monitoring with API and white-label from day one, AI Peekaboo fits.
If you are comparing AI Peekaboo to STAT Search Analytics in 2026, the honest starting point is that these two tools are not really competing for the same evaluation. STAT is an enterprise-scale rank tracker: daily Google SERP tracking across up to millions of keywords, 75+ SERP feature types, custom segmentation with access to 1.25 billion keyword suggestions, and AI brand visibility monitoring across ChatGPT, Gemini, Perplexity, Claude, and Google AI Mode, sold through Moz's enterprise sales process with no published pricing. AI Peekaboo does not track Google SERP positions at all. It is a self-serve AI visibility monitoring tool that tracks brand mentions across ChatGPT, Gemini, Perplexity, Google AI Overviews, and Google AI Mode, with a read and write API and white-label delivery on every plan from $50/month. If your evaluation question is which tool tracks Google rankings at enterprise scale, STAT is the only real option here. If your question is which tool gets you AI-search-visibility data without an enterprise sales process, AI Peekaboo is built for exactly that.
The tools at a glance
AI Peekaboo
AI visibility monitoring with a read/write API and white-label delivery
AI Peekaboo tracks where a brand appears in AI-generated answers across ChatGPT, Gemini, Perplexity, Google AI Overviews, and Google AI Mode. It does not track Google SERP positions, which is the core of what STAT does; the two tools cover different layers of search visibility rather than competing head to head on the same data.
Where AI Peekaboo competes directly with STAT is on access and delivery. A read and write API ships on every plan from $50/month, matching the kind of programmatic access STAT reserves for its enterprise API infrastructure, but without the sales-led onboarding. White-label guest share links are also included on every plan, letting agencies and consultants deliver branded client views without engineering a separate reporting layer, something STAT does not offer as a built-in feature.
Founded by Filipe Duarte and John Rice, AI Peekaboo positions itself as the operationally practical, self-serve option for teams whose priority is AI search visibility specifically. For programs that also need daily Google SERP tracking at scale, AI Peekaboo is not a substitute for STAT and typically runs alongside a dedicated rank tracker rather than replacing one.
| Feature | Starter $50/mo | Peek $100/mo | Grow $200/mo |
|---|---|---|---|
| Prompts included | 40 | 40 | 100 |
| Tracking frequency | Every 2 days | Daily | Daily |
| Data points/mo | 3,000 | 6,000 | 15,000 |
| AI models tracked | 5 | 5 | 5 |
| Looker Studio connector | ✓ | ✓ | ✓ |
| API access (read + write) | ✓ | ✓ | ✓ |
| White label | ✓ | ✓ | ✓ |
STAT Search Analytics
Enterprise rank tracking at scale with daily SERP data, 75+ SERP feature types, and AI brand visibility monitoring from Moz
STAT Search Analytics is an enterprise-grade rank tracking platform built for SEO teams and agencies tracking keywords at scale, often in the millions. Now part of the Moz product family, it checks every tracked keyword daily and detects over 75 distinct SERP feature types, from AI Overviews and featured snippets to Knowledge Panels, local packs, and shopping results.
STAT extends beyond traditional SERP tracking with AI brand visibility monitoring across ChatGPT, Gemini, Perplexity, Claude, and Google AI Mode, tracking how a brand and its competitors are mentioned in AI responses for the same query set. Custom segmentation, backed by a 1.25 billion keyword suggestion database, lets enterprise teams build tracking sets that mirror their business structure across product lines, markets, and campaigns.
The trade-off is access. STAT does not publish pricing and requires a sales conversation before you can evaluate the product, with no self-serve signup and no built-in white-label reporting module; agencies build their own branded layer on top of the API. For teams whose keyword volumes and budget genuinely match enterprise scale, that trade-off is the accepted cost of the deepest rank tracking and SERP feature detection available in the category.
| Feature | Enterprise Contact for pricing |
|---|---|
| Keywords | Millions (custom) |
| Daily tracking | ✓ |
| SERP feature tracking (75+ types) | ✓ |
| AI visibility monitoring | ✓ |
| API access | ✓ |
| Custom segmentation | ✓ |
| White-label reporting | ✗ |
Head-to-head feature comparison
| Feature | AI Peekaboo | STAT Search Analytics |
|---|---|---|
| Google SERP rank tracking | No | Yes |
| SERP feature detection | No | Yes, 75+ types |
| AI engines tracked | ChatGPT, Gemini, Perplexity, Google AI Overviews, Google AI Mode | ChatGPT, Gemini, Perplexity, Claude, Google AI Mode |
| Daily tracking frequency | Every 2 days to daily depending on plan | Yes |
| Keyword capacity | Not applicable, no Google SERP rank tracking | Millions (custom) |
| Competitive share-of-voice | Yes | Yes |
| API access | Read + Write, all plans | Yes, enterprise-scale |
| Looker Studio / BI connector | Yes, all plans | API-based, no self-serve Looker Studio connector |
| White-label delivery | Yes, all plans | No built-in module |
| Self-serve signup | Yes | No, sales-led only |
| Pricing model | Pay-per-prompt, usage-based | Custom enterprise contract |
| Starting price | $50/mo | Contact for pricing |
Which should you choose?
AI PeekabooSTAT Search AnalyticsAI PeekabooSTAT Search AnalyticsAI PeekabooSTAT Search AnalyticsAI PeekabooAI Peekaboo and STAT Search Analytics are not really alternatives to each other; they cover different layers of search visibility. STAT is the enterprise rank tracker: daily Google SERP tracking at up to millions of keywords, 75+ SERP feature types, and AI brand monitoring across five platforms, sold through a sales-led process. AI Peekaboo is the self-serve AI-visibility specialist: no Google SERP data at all, but a read and write API and white-label delivery from $50/month with no sales call. For enterprise SEO programs that need daily rank tracking at scale, STAT is the standard. For teams whose real question is AI search presence, and who want to skip an enterprise procurement cycle to get it, AI Peekaboo is the more practical fit, and the two tools can reasonably run side by side in a stack that needs both layers.
Bottom line
Go through STAT's sales process if you need daily Google SERP tracking across hundreds of thousands to millions of keywords, 75+ SERP feature types, and AI brand monitoring across five platforms including Claude, integrated with Moz's broader SEO data. Sign up for AI Peekaboo at $50/month if AI-search-visibility monitoring specifically is what you are evaluating, and you want a read and write API plus white-label delivery on the entry plan without a demo call. For programs that need both Google SERP tracking at enterprise scale and a dedicated AI-visibility layer, the two tools are not mutually exclusive.
Frequently asked questions
Does AI Peekaboo track Google search rankings like STAT does?
No. AI Peekaboo does not track Google SERP positions or SERP features at all. It tracks brand mentions in AI-generated answers across ChatGPT, Gemini, Perplexity, Google AI Overviews, and Google AI Mode. STAT tracks Google SERP rankings daily across up to millions of keywords plus 75+ SERP feature types, alongside its own AI brand visibility monitoring. If you need Google rank tracking, STAT (or a dedicated rank tracker) is required; AI Peekaboo does not cover that layer.
Which tool has published pricing, AI Peekaboo or STAT Search Analytics?
AI Peekaboo publishes pricing starting at $50/month for Starter, with no sales call required to sign up. STAT Search Analytics does not publish pricing; every account goes through a sales conversation with Moz, and rates are determined based on keyword volume and account requirements.
Can I use AI Peekaboo instead of STAT for enterprise rank tracking?
No. AI Peekaboo does not track Google SERP positions, so it cannot replace STAT for enterprise rank tracking at any scale. AI Peekaboo is a self-serve alternative only for the AI-visibility layer, tracking brand mentions in ChatGPT, Gemini, Perplexity, Google AI Overviews, and Google AI Mode. Teams that need both Google SERP tracking and AI visibility monitoring should treat STAT and AI Peekaboo as complementary rather than substitutes.
Does STAT track AI visibility across ChatGPT and Claude?
Yes. STAT's AI brand visibility layer covers ChatGPT, Gemini, Perplexity, Claude, and Google AI Mode. AI Peekaboo covers ChatGPT, Gemini, Perplexity, Google AI Overviews, and Google AI Mode, which includes Google AI Overviews that STAT does not separately list, but does not include Claude.
Which tool offers white-label reporting for agency client delivery?
AI Peekaboo ships white-label guest share links on every plan from $50/month, covering its AI-visibility data. STAT does not have a built-in white-label reporting module; agencies typically build their own branded reporting layer on top of STAT's API. Neither tool's white-label output covers the other's data type, since STAT and AI Peekaboo track different things.
Is AI Peekaboo cheaper than STAT Search Analytics?
AI Peekaboo starts at $50/month with published, self-serve pricing. STAT does not publish pricing at all, so a direct cost comparison is not possible until you complete a sales conversation. Given STAT's enterprise positioning and millions-keyword capacity, its pricing is expected to be substantially higher than AI Peekaboo's entry tier, but the two tools are priced for different jobs rather than being directly comparable.