AlsoAsked vs Keyword Insights AI in 2026: Question discovery vs keyword clustering at scale
One tool maps the questions Google asks around a topic for $12 a month. The other turns a spreadsheet of thousands of keywords into intent-tagged clusters and content briefs, priced only after a sales call.
AlsoAsked
Keyword Insights AI- AlsoAsked expands a single topic into a live People Also Asked question tree. Keyword Insights AI clusters an existing list of thousands of keywords into topic groups using SERP-based logic; the two start from opposite directions.
- Keyword Insights AI classifies keywords by search intent (informational, commercial, transactional, navigational) automatically. AlsoAsked has no intent classification system; it only returns raw PAA questions.
- Keyword Insights AI generates structured content briefs with headings, key questions, and word count guidance directly from clustered data. AlsoAsked exports a visual question graph, not a formatted brief.
- AlsoAsked has public pricing starting at $12/month. Keyword Insights AI does not publish pricing anywhere; you have to contact the company directly for a quote.
- AlsoAsked offers API access on its $47/month Pro plan. Keyword Insights AI has no API access on any plan.
- AlsoAsked supports city-level targeting across all Google-supported languages. Keyword Insights AI is built to process enterprise-scale keyword lists but does not describe city-level geo targeting.
AlsoAsked and Keyword Insights AI sit on opposite ends of the content-planning workflow. AlsoAsked starts from a single topic and expands outward into a tree of Google People Also Asked questions, which is the right tool when you are scoping one page or one FAQ section. Keyword Insights AI starts from the other direction: you upload a keyword list, sometimes thousands of terms deep, and it clusters them by topical similarity using SERP-based logic, tags each one by search intent, and generates a content brief from the resulting groups. AlsoAsked has transparent pricing from $12 a month; Keyword Insights AI has none published at all, requiring a sales conversation before you know what it costs. If your starting point is one topic, AlsoAsked is the faster and cheaper tool. If your starting point is a messy spreadsheet of thousands of keywords that needs structure, Keyword Insights AI is solving a problem AlsoAsked was never built for.
The tools at a glance
AlsoAsked
Live People Also Asked data with intent clustering, bulk exports, and city-level international targeting for content strategy
AlsoAsked works from a single seed topic outward. Enter a query and it pulls Google's live PAA data and renders the branching question tree, several levels deep, as a visual graph you can export as a PNG or, on the Lite and Pro plans, as CSV. It is built for the moment when you already know the topic and need to figure out what a page has to cover to fully answer it.
Pricing is transparent and low: $12 a month for the Basic plan with unlimited users, scaling to $47 a month for Pro with bulk searches, API access, and pay-as-you-go credits. City-level targeting across every Google-supported language is included on every tier at no extra charge, which matters for teams researching intent across multiple markets.
What it does not do is process a large existing keyword list or group anything by intent. There is no clustering engine, no bulk-upload-and-tag workflow, and no automated content brief generation beyond the visual graph itself. For scoping one topic at a time, that is not a limitation; for turning a 5,000-row keyword export into an organized content plan, it is the wrong tool.
| Feature | Basic $12/month | Lite $23/month | Pro $47/month |
|---|---|---|---|
| Credits per month | 100 | 300 | 1,000 |
| Unlimited users | ✓ | ✓ | ✓ |
| All regions and languages | ✓ | ✓ | ✓ |
| PNG image export | ✓ | ✓ | ✓ |
| Search history | 24 hours | 1 month | 1 year |
| Deep search | ✗ | ✓ | ✓ |
| CSV data export | ✗ | ✓ | ✓ |
| Bulk searches | ✗ | ✗ | ✓ |
| API access | ✗ | ✗ | ✓ |
| Pay-as-you-go credits | ✗ | ✗ | ✓ |
Keyword Insights AI
Cluster thousands of keywords by intent and topic in minutes, not hours
Keyword Insights AI solves a different problem than AlsoAsked: turning a flat, unstructured list of keywords, potentially thousands of rows pulled from Ahrefs, Semrush, or Google Keyword Planner, into topic clusters that reflect how Google actually groups content. The clustering runs on SERP-based logic, checking which URLs rank for multiple keywords simultaneously rather than just matching shared words, which produces groupings closer to how a search engine sees the topic.
Every keyword in a cluster gets tagged as informational, commercial, transactional, or navigational, and the platform generates a structured content brief directly from each cluster, complete with recommended headings, key questions, and word count guidance. That takes the tool a step further into content production than AlsoAsked's visual export, which stops at showing you the question tree.
The friction is access. There is no published pricing anywhere, so evaluating cost against AlsoAsked or any competitor requires a sales conversation first. There is also no free tier to test the clustering workflow before committing, and no API for teams that want to feed clustered output into another system programmatically.
| Feature | Contact for pricing Custom |
|---|---|
| Keyword clustering | ✓ |
| Search intent classification | ✓ |
| Content briefs | ✓ |
| Bulk keyword research | ✓ |
Head-to-head feature comparison
| Feature | AlsoAsked | Keyword Insights AI |
|---|---|---|
| People Also Asked question data | Yes, live visual question tree | No |
| Keyword clustering by topic | No | Yes, SERP-based clustering |
| Search intent classification | No | Yes (informational, commercial, transactional, navigational) |
| Structured content brief generation | No (visual PNG graph only) | Yes, headings, questions, and word counts |
| Search volume data | No | Not stated |
| CSV import / export | Yes, CSV export on Lite/Pro | Yes, CSV upload for keyword lists |
| Bulk keyword processing | Yes, on Pro plan | Yes, built for enterprise-scale lists |
| City-level international targeting | Yes, all languages | Not stated |
| API access | Yes, on Pro plan | No |
| Publicly listed pricing | Yes | No, contact for pricing |
| Free trial or free tier | No (3 free searches/day, non-registered) | No |
| Starting price | $12/mo | Custom (sales-led) |
Which should you choose?
AlsoAskedKeyword Insights AIAlsoAskedKeyword Insights AIKeyword Insights AIAlsoAskedThese two rarely compete for the same budget decision because they start from opposite ends of the workflow. AlsoAsked is the tool you reach for when you know the topic and need to know what to cover. Keyword Insights AI is the tool you reach for when you have too many keywords and no structure. The pricing models reinforce the split: AlsoAsked is a low-cost, self-serve tool built for frequent, small queries, while Keyword Insights AI is priced and sold like an enterprise platform meant for occasional, large-batch processing.
Bottom line
Use AlsoAsked at $12 to $47 a month if you are scoping content topic by topic and want to see published pricing before signing up. Book a call with Keyword Insights AI if you are sitting on a keyword export with thousands of rows and need it clustered, intent-tagged, and turned into briefs without days of manual spreadsheet work. The two are complementary rather than competing: a team could plausibly cluster a keyword list in Keyword Insights AI first, then use AlsoAsked to deepen the PAA research on the clusters that matter most.
Frequently asked questions
Is AlsoAsked or Keyword Insights AI better for organizing a large keyword list?
Keyword Insights AI is built specifically for organizing large keyword lists: it clusters thousands of keywords by topical similarity using SERP-based logic and tags each one by search intent. AlsoAsked has no clustering or bulk-tagging capability; it expands a single topic into a question tree rather than organizing an existing list.
Does AlsoAsked classify keywords by search intent like Keyword Insights AI does?
AlsoAsked does not classify keywords by search intent the way Keyword Insights AI does; it returns raw People Also Asked questions with no informational, commercial, transactional, or navigational tagging. Keyword Insights AI automates that classification for every keyword in a cluster, which is one of its core features.
How much does Keyword Insights AI cost compared to AlsoAsked?
Keyword Insights AI does not publish pricing anywhere; you have to contact the company for a quote. AlsoAsked has fully transparent pricing from $12 a month for Basic up to $47 a month for Pro, with no sales conversation required to sign up.
Can Keyword Insights AI generate content briefs, and does AlsoAsked do the same?
Keyword Insights AI generates structured content briefs directly from clustered keyword data, including recommended headings, key questions, and word count guidance. AlsoAsked exports a visual PAA question graph, which functions as an informal brief but is not a formatted document with the same structure.
Does either tool have a free trial?
Neither AlsoAsked nor Keyword Insights AI offers a traditional free trial. AlsoAsked lets non-registered users run 3 free searches a day before requiring a paid plan starting at $12 a month. Keyword Insights AI has no free tier at all; you need a quote before you can test the clustering workflow.
Which tool should an agency use for client content planning at scale?
Keyword Insights AI is the better fit for agencies processing multiple large client keyword lists, since its clustering and intent classification handle volume that would overwhelm a manual workflow. AlsoAsked works better as a follow-up step, deepening the question-level research on the specific clusters or topics a client campaign prioritizes.