Moz Pro vs Seobility in 2026: AI visibility bundled in vs a genuinely usable free tier
One is a mature SEO suite that folded AI visibility tracking into every paid plan. The other is a budget-first tool built around a free plan that actually works, not a teaser.
Moz Pro
Seobility- Moz Pro includes an AI Visibility Dashboard tracking ChatGPT, Gemini, Perplexity, and Claude on every plan starting at $99/month. Seobility has no AI search tracking at any tier.
- Seobility has a genuinely usable free plan (1 project, 1,000 crawled subpages, 10 keywords, 100 backlinks) that runs indefinitely, not a time-limited trial.
- Moz Pro includes white-label reporting on all plans. Seobility only unlocks white-label PDF reports on its Agency plan at €179.90/month.
- Neither tool offers API access on any plan, which rules both out for teams that need to pipe SEO data into custom dashboards.
- Moz Pro's Keyword Explorer covers 1.25 billion+ keywords with global reach. Seobility's database leans European and is thinner for global long-tail research.
Moz Pro and Seobility sit at very different points on the price and depth spectrum, even though both promise the same core workflow: keyword research, rank tracking, technical audits, and backlink monitoring. Moz Pro starts at $99 per month and includes an AI Visibility Dashboard that tracks ChatGPT, Gemini, Perplexity, and Claude alongside traditional Google rankings, plus white-label reporting on every tier. Seobility starts at zero dollars with a free plan that covers a real crawl and keyword tracking, not a stripped demo, but has no AI search tracking at any price and gates white-label reports behind its Agency plan at €179.90 per month. Neither offers an API. The decision mostly comes down to budget and whether AI visibility monitoring needs to live inside your SEO tool or can wait for a dedicated product later.
The tools at a glance
Moz Pro
All-in-one SEO and AI visibility platform with 1.25B+ keywords and white-label client reports
Moz Pro has been a fixture of the SEO software market for over a decade, and it has stayed relevant by folding an AI Visibility Dashboard into its core subscription rather than launching it as a separate product. The dashboard tracks how a brand appears in ChatGPT, Gemini, Perplexity, and Claude, sitting next to keyword research, rank tracking, and technical site audits in the same interface.
The Keyword Explorer draws on a database of over 1.25 billion keywords, and Link Explorer indexes more than 40 trillion links, giving Moz Pro reach that easily outpaces a tool like Seobility on raw data depth. White-label reporting is included on every plan, including the entry-level Standard tier at $99 per month, which is unusual since most competitors reserve that for higher tiers.
The gap is API access, which Moz Pro does not offer on any standard plan. Teams that want to pull keyword, rank, or AI visibility data into a custom dashboard or automated pipeline will need to work around that limitation or look elsewhere.
| Feature | Standard $99/mo ($79/mo yearly) | Medium $179/mo ($143/mo yearly) | Large $299/mo ($239/mo yearly) |
|---|---|---|---|
| AI platforms tracked | 4 (ChatGPT, Gemini, Perplexity, Claude) | 4 | 4 |
| Tracked keywords | 300 | 1,500 | 3,000 |
| White-label reports | Yes | Yes | Yes |
| API access | No | No | No |
Seobility
Affordable all-in-one SEO suite with a free tier, technical audits, rank tracking, and white-label reporting
Seobility takes the opposite approach: instead of packing in AI visibility tracking, it focuses on getting the SEO fundamentals right at the lowest possible price. The free Basic plan tracks 10 keywords and crawls up to 1,000 subpages with no credit card required, and it runs indefinitely rather than expiring after a trial window.
Technical audits cover meta data, page structure, link structure, and server configuration, each with a plain-language explanation that works for non-specialist clients. Keyword rank tracking updates daily across Google and Bing, and the Agency plan at €179.90 per month covers 10 client projects with white-label PDF reports on an automated schedule.
What Seobility does not do is track AI search visibility. There is no monitoring for ChatGPT, Perplexity, or Gemini at any price point, and the backlink database is better suited to monitoring existing links than prospecting new ones. For teams whose SEO needs stay within Google and Bing, that trade-off rarely matters.
| Feature | Basic (Free) Free | Premium €49.90/month | Agency €179.90/month |
|---|---|---|---|
| AI platforms tracked | 0 | 0 | 0 |
| Keywords tracked | 10 | 1,000 | 10,000 |
| White-label reports | No | No | Yes |
| API access | No | No | No |
Head-to-head feature comparison
| Feature | Moz Pro | Seobility |
|---|---|---|
| AI search visibility tracking | Yes (ChatGPT, Gemini, Perplexity, Claude) | No |
| White-label reporting | Yes, on all plans | Agency plan only (€179.90/mo) |
| Free tier | No | Yes, 1 project, 10 keywords, 100 backlinks |
| Keyword database size | 1.25 billion+ keywords | Smaller, Europe-leaning coverage |
| Technical site audit | Yes | Yes |
| Backlink monitoring | Yes (Link Explorer, 40 trillion+ links) | Yes, monitoring-focused rather than prospecting |
| API access | No | No |
| Rank tracking frequency | Standard crawl frequency, limited on lower tiers | Daily |
| Starting price | $99/mo ($79/mo yearly) | Free (Premium at €49.90/mo) |
Considering AI Peekaboo alongside Moz Pro and Seobility?
Neither Moz Pro nor Seobility offers API access on any plan, which means a custom dashboard or automated client-reporting pipeline is off the table with either tool. Seobility also has no AI search visibility tracking at any price. AI Peekaboo ships a read and write API from $50 per month alongside dedicated AI engine monitoring and white-label delivery, making it a practical companion for teams that need both AI visibility data and programmatic access without waiting for either vendor to add one.
Read the AI Peekaboo review →Which should you choose?
SeobilityMoz ProMoz ProSeobilityMoz ProMoz ProThis comparison is less about feature parity and more about what each tool is optimized for. Moz Pro bundles AI visibility tracking and white-label reporting into a $99 entry price, which suits teams that want both channels covered from a single subscription. Seobility optimizes for accessibility: a free tier that works, and a Premium plan under €50 per month that covers Google and Bing fundamentals without AI tracking. Pick based on whether AI search visibility needs to be inside your core SEO tool today or can be handled separately later.
Bottom line
Choose Moz Pro if AI visibility tracking across ChatGPT, Gemini, Perplexity, and Claude needs to live inside your SEO subscription and you can absorb the $99/month entry price. Choose Seobility if budget is the primary constraint and your SEO scope stays within Google and Bing. If you need both AI visibility monitoring and API access without paying for a full SEO suite, AI Peekaboo covers that gap on its own.
Frequently asked questions
Does Seobility track AI search visibility like Moz Pro does?
No. Seobility does not monitor ChatGPT, Gemini, or Perplexity at any price point, while Moz Pro includes an AI Visibility Dashboard tracking those three plus Claude on every paid plan starting at $99 per month. If AI search visibility matters to your clients, Moz Pro covers it natively and Seobility does not.
Is Seobility's free plan actually usable or just a teaser?
It is a genuinely working plan, not a time-limited trial. Seobility's free Basic tier covers 1 project, up to 1,000 crawled subpages, 10 tracked keywords, and 100 monitored backlinks indefinitely. Moz Pro has no free tier at all; its entry point is $99 per month.
Which tool is cheaper for a small agency that needs white-label reports?
Moz Pro is cheaper for that specific need because white-label reporting is included on its $99/month Standard plan. Seobility only unlocks white-label PDF reports on its Agency tier at €179.90 per month, so a small agency needing branded reports would pay more with Seobility than with Moz Pro.
Do either Moz Pro or Seobility offer an API?
No, neither tool offers API access on any plan. Moz has a separate Moz API product sold independently of Moz Pro, and Seobility has no public API at all. Teams that need programmatic access to SEO data will need to look at a different platform or supplement with a tool that includes an API.
Is Moz Pro worth the price difference over Seobility for a solo consultant?
For most solo consultants managing a handful of clients, Seobility Premium at €49.90 per month covers the fundamentals at a fraction of Moz Pro's $99 entry price. Moz Pro becomes worth the difference specifically when AI visibility tracking or a larger keyword database is a client requirement, not just a nice-to-have.