Review

Metistic Review

Daily ChatGPT ad tracking for brand presence, competitors, creatives, product ads, and gaps

Updated October 21, 2026
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Metistic dashboard screenshot
8
out of 10
Very good
Ease of use8.5
Features8
Value for money8
API and integrations6.5
Support7
9–10Excellent
8–9Very good
7–8Good
6–7Average
5–6Below average
<5Poor
Quick verdict

Metistic is a focused, unusually well-explained way to measure paid placements in ChatGPT. Its $79/month Starter plan is the practical choice for a brand that needs 50 commercial prompts in one market, full history, competitor product prices, alerts, and CSV exports. It is research and measurement, not an ad-buying console, and its results are deliberately limited to the prompts, markets, and completed checks it tracks.

Pros and cons

Pros
  • Public pricing starts with a no-card Free plan for 10 prompts, daily tracking, one market, and 30 days of history
  • Every plan includes the core views: ad presence, competitors, share of voice, gaps, prompts with no ads, and the ad creative library
  • Starter adds 50 prompts, full history, competitor product prices, email, Slack, webhook alerts, and CSV exports for $79 per month
  • Growth lets a team distribute 200 prompts across any combination of 53 supported markets and adds scheduled PDF reports
  • The product shows completed-check counts beside percentages and clearly separates competitor gaps from checks where no ads were recorded
Cons
  • Coverage is confined to paid ads observed in Metistic’s completed checks for selected ChatGPT prompts and markets, not every user or impression
  • Free and Starter each cover only one of the 53 supported markets
  • Metistic does not reveal advertiser spend, bids, targeting settings, campaign delivery, or product-ad ratings and availability
  • Ad versions, competitor product prices, full history, alerts, and exports are unavailable on the Free plan
  • Metistic does not publish a general API or a broader third-party integration catalog beyond Slack and webhooks

What is Metistic?

Metistic is a ChatGPT ad-tracking product. A team supplies its website, chooses a supported market, and selects the commercial prompts it wants to watch. Metistic then performs daily checks and records whether the brand appeared in a paid placement, which other advertisers appeared, the associated creative, and the prompts where the brand was absent or no ad was recorded.

Its most useful distinction is between different kinds of absence. An ad gap means a competitor appeared in the selected tracked checks while the customer brand did not. “No ads seen” means no ad was recorded in those checks. Metistic also keeps the number of completed checks alongside ad-presence percentages, and defines share of voice as each advertiser’s portion of recorded appearances within the chosen prompts, market, and period. Neither measure is a count of ChatGPT impressions or the full ad market.

The commercial shape is refreshingly concrete. Free supports 10 prompts in one market. Starter costs $79 per month for 50 prompts in one market, while Growth costs $299 per month for 200 prompts split across any of the 53 supported markets. Both paid plans add the historical and reporting tools that turn daily observations into a recurring review. This makes Metistic a sensible specialist for a paid AI-answer test, not a replacement for an ad account or a conventional PPC intelligence suite.

Core features

Ad visibility with completed-check context

Metistic calculates ad presence by dividing the completed checks containing a brand’s ad by all completed checks in the selected result. The product shows the resulting percentage with its prompt, market, period, and count, so a 64% result can be read as 18 appearances in 28 checks rather than as an estimate of all ChatGPT users. Tracking runs daily, and the ad-visibility view is available on every plan. A 0% result means the brand was not recorded in that selected evidence, not that its ads never appear elsewhere.

Competitor discovery, share of voice, and creatives

Competitor tracking discovers advertisers from ads recorded on the prompts a team chooses, including brands that were not entered as known competitors. Each result can connect an advertiser to the prompt it reached, its recorded headline and copy, destination, market, and tracking date. Share of voice then divides an advertiser’s recorded appearances by all recorded ad appearances in the selected tracking context. The creative library is useful because it preserves the message and destination beside the buying question, rather than reducing competitor research to an unnamed percentage.

Product-ad and price history

Metistic distinguishes product ads from standard headline-and-copy ads. When ChatGPT shows a product, price, and image, the platform records the product and the price exactly as ChatGPT displayed it, with the prompt, market, and date attached. Starter and Growth show every competitor product ad on tracked prompts, its price, and price-history changes. Free only shows a customer’s own product ads plus the number of competitor product ads and the advertisers that ran them; it does not expose each competitor product and price.

Gaps and prompts with no ads

The gap-analysis view flags prompts where a competitor was recorded but the tracked brand was absent, then links the result back to the supporting advertiser, creative, and completed checks. Metistic keeps this separate from prompts where no ads were seen, because the two results lead to different questions. A gap does not identify bids, targeting, or delivery decisions, and Metistic cannot change a campaign. It gives a team a specific prompt and observed competitor example to investigate in its own advertising workflow.

Paid alerts, exports, and scheduled reports

Starter and Growth include alert delivery through email, Slack, and webhooks, using the alert rules available in the workspace. Both paid plans also include CSV exports for moving tracked results into a spreadsheet or internal analysis process. Growth adds scheduled PDF reports for recurring team or client updates. The reporting pages consistently advise retaining the prompt set, market, tracking period, and completed-check count, which is important because a change in those inputs changes what a comparison means.

Pricing

Feature
Free
$0
Starter
$79/month, billed monthly
Growth
$299/month, billed monthly
Tracked prompts1050200 across any supported markets
Markets1 of 531 of 53Any combination of 53
Tracking frequencyDailyDailyDaily
Tracking history30 daysFull historyFull history
Ad versions and competitor product prices✗✓✓
Email, Slack, and webhook alerts✗✓✓
CSV exports✗✓✓
Scheduled PDF reports✗✗✓

Who it is for

Performance marketers testing ChatGPT ads

A marketer who needs evidence of where a brand appears on a defined set of commercial ChatGPT prompts can use Starter to monitor 50 questions in one market, inspect the competitor creative, and receive changes in an existing Slack or email routine.

Agency paid-media and strategy teams

An agency can use Growth when client prompts need to be split between markets and reporting needs to happen on a fixed cadence. Scheduled PDF reports and CSV exports help bring the observed evidence into a client review, but the team still needs to explain that it is tracked-check data rather than impression data.

Ecommerce and category teams watching product ads

Teams that care which products competitors place in front of buyers, at which displayed price, can use the paid tiers to inspect product ads and their recorded price changes by prompt and market.

Verdict

Metistic earns an 8.0 because it makes a new, hard-to-measure advertising surface legible without overstating the evidence. The pricing is public, the tier limits are clear, and the product has enough depth for a weekly paid-AI review. Its ceiling is just as clear: it observes a controlled sample of ChatGPT prompts, so it should inform campaign and creative conversations alongside first-party ad-account data rather than stand in for them.

Recommendation: Start Free with the 10 prompts closest to revenue, then move to Starter if recurring competitor, product-price, alert, and export work is useful. Choose Growth only when 200 total prompts across multiple markets or scheduled PDF reports solve a real reporting need.

Frequently asked questions

What does Metistic Starter include for ChatGPT ad tracking in one market?

Metistic Starter costs $79 per month, billed monthly, and includes 50 tracked prompts in one of 53 supported markets, daily tracking, full history, competitor product prices, alerts, and CSV exports.

Can Metistic show every ChatGPT ad my potential customers see?

No, Metistic reports ads found in its completed checks for the prompts, markets, and periods a customer tracks, rather than every ad shown to every ChatGPT user. Its ad-presence and share-of-voice measures should therefore be read with their recorded check counts and selected tracking scope.

How does Metistic distinguish a ChatGPT ad gap from a prompt with no ads?

A Metistic ad gap is a tracked result where a competitor appeared and the customer brand was absent, while “no ads seen” means no ad was recorded in the selected checks. The former provides a competing advertiser and creative to investigate; the latter does not establish that no advertisers are bidding elsewhere.

Which Metistic plan tracks competitor product ads and price changes?

Metistic Starter and Growth show every competitor product ad on tracked prompts, the price ChatGPT showed, and the recorded price history. Free shows a customer’s own product ads plus the count of competitor product ads and the advertisers that ran them.

Photo of Filipe Lins DuarteReviewed by Filipe Lins DuarteCo-Founder & CEO

Vast experience talking to customers and users to understand what good software looks like. Background spans commercial and product roles.

Photo of John RiceChecked by John RiceCo-Founder & CTO

15+ years building tech products and web applications. Conducted hundreds of user interviews to know what a good product looks like.

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