Goodie vs LLMrefs vs Profound in 2026: End-to-End AEO vs Keyword Tracking vs Crawler Logs
Three platforms that go beyond citation monitoring in different ways. One closes the loop with revenue attribution and 12 models, one turns your keyword list into AI tracking, one ties citations to crawler activity.
Goodie
LLMrefs
Profound- If you need the broadest AEO coverage in one platform, including agentic commerce visibility, crawler behavior analysis, AEO content generation, and Google Analytics revenue attribution, Goodie is the only one in this comparison that bundles all of these.
- LLMrefs is the agency-friendliest of the three: one €79/month plan covers unlimited projects, unlimited seats, and 11 AI engines with auto-generated fan-out prompts from your existing keyword list.
- Profound is the only platform in this comparison that connects AI citations to crawler log activity, letting you see when GPTBot and ClaudeBot last visited specific pages on your site.
- All three track enterprise-grade AI engines, but only Goodie hits 12 models. Profound tracks 9, and LLMrefs tracks 11. Goodie is the only one with the Agent Experience Suite for crawler behavior.
- LLMrefs is the only one in this comparison with a public, self-serve monthly price (€79) and a free trial. Goodie Explorer is $399/month with limited coverage, and Profound requires a sales call from $99/month.
- For Generative Engine Optimization (GEO) execution at scale, Goodie and Profound both include built-in content generation layers. LLMrefs focuses on tracking and prioritization rather than content creation.
If you are past basic citation monitoring and looking for an AI visibility platform that does more than show you where your brand appears, this is the comparison you need. Goodie is the most complete AEO platform available: 12 AI models tracked, MCP server on every plan, prioritized optimization actions, AEO content generation, agentic commerce visibility, and Google Analytics revenue attribution that connects citations to outcomes. LLMrefs is the keyword-first agency-native platform that auto-generates 25 fan-out prompts per keyword and runs unlimited client projects on a single €79/month plan. Profound is the enterprise depth play: 9 engines, crawler log data connecting citations to GPTBot and ClaudeBot crawl activity, and built-in AEO content generation via Marketing Agents. All three are valid answers for Generative Engine Optimization (GEO), but at very different price points and operating models. The right choice depends on whether you need a closed-loop enterprise system, an agency-scale keyword tracking layer, or crawler-to-citation analysis.
The tools at a glance
Goodie
End-to-end AEO platform covering 12 AI models with revenue attribution
Goodie is the most complete AEO platform in this comparison, covering 12 AI models including ChatGPT, Gemini, Claude, Perplexity, Copilot, Meta AI, Grok, AI Overviews, AI Mode, DeepSeek, Amazon Rufus, and Sparky. It is built as a closed loop: prompt research, monitoring, optimization actions, AEO content generation, agentic commerce visibility, and Google Analytics revenue attribution all live in one platform. The output is not a dashboard alone but a full workflow from insight to outcome.
The differentiators versus LLMrefs and Profound are breadth and execution. Goodie ships an MCP server on every plan, including Explorer, which means developer and agent-driven workflows can pull visibility data into Claude, Cursor, or any MCP-compatible client. The Agentic Commerce Suite tracks SKU-level product visibility across ChatGPT shopping, Amazon Rufus, Perplexity shopping, and Sparky. The Agent Experience Suite analyzes how AI crawlers actually traverse your site and surfaces technical gaps that prevent discovery, a layer neither LLMrefs nor Profound covers at the same depth.
The trade-off is access. Explorer is $399/month for 3 engines and 100 prompts. Pro and Enterprise require a demo call. API and export access are locked to Enterprise, so smaller teams cannot pipe Goodie data into external systems on a standard plan. For enterprise brands and agencies that have the budget and want the most complete AEO platform available, Goodie is the strongest choice in this comparison.
| Feature | Explorer $399/mo | Pro Contact sales | Enterprise Contact sales |
|---|---|---|---|
| AI engines tracked | 3 | 6 | Up to 11 (12 with Sparky) |
| Prompts per month | 100 | 250 | 500+ |
| AI responses analyzed/mo | 3,000 | 7,500 | 15,000+ |
| Optimization actions/mo | 10 | 30 | 60+ |
| MCP server access | ✓ | ✓ | ✓ |
| Agentic commerce visibility | ✗ | ✓ | ✓ |
| Agent Experience Suite (crawler behavior) | ✓ | ✓ | ✓ |
| AEO content writer | ✓ | ✓ | ✓ |
| Revenue attribution | Google Analytics | Full | Custom modeling |
| API and data export | ✗ | ✗ | ✓ |
| Multi-brand tracking | ✗ | ✗ | ✓ |
| Free trial | ✓ | ✗ | ✗ |
LLMrefs
Keyword-based AI search visibility tracking across 11 engines for agencies
LLMrefs takes a different approach to AI visibility. Instead of asking teams to build and maintain a prompt library, the platform imports your existing SEO keyword list and automatically generates 25 fan-out prompts per keyword based on real user conversation patterns with AI chatbots. This removes the most time-consuming setup step in AI tracking and keeps the platform aligned with how users actually query AI engines.
One €79/month plan covers unlimited client projects, unlimited team seats, and 11 AI engines including ChatGPT, ChatGPT Search, Google AI Overviews, Google AI Mode, Gemini, Perplexity, Claude, Grok, Copilot, Meta AI, and DeepSeek. Geo-targeting spans 50+ countries and 10+ languages. Share of voice and position metrics are aggregated across all 25 prompts per keyword to produce statistically significant outcomes rather than single-prompt snapshots. CSV export and API access are included.
The trade-off versus Goodie and Profound is execution depth. LLMrefs focuses on tracking and prioritization, not on content generation, agentic commerce, or crawler behavior analysis. For agencies that need cost-effective multi-client tracking with statistical rigor and have their own content and outreach workflows, LLMrefs is the most operationally efficient choice in this comparison. For teams that need built-in content generation and revenue attribution, Goodie or Profound covers that.
| Feature | All in One €79/month |
|---|---|
| AI engines tracked | 11 |
| Max prompts tracked | 500 per organization |
| Prompts per keyword | Auto-generated fan-out, typically 25 |
| Projects | Unlimited |
| Team seats | Unlimited |
| Keywords per project | Unlimited |
| Geo-targeting | 50+ countries |
| Language support | 10+ languages |
| CSV export | ✓ |
| API access | ✓ |
| AEO content generation | ✗ |
| Crawler log access | ✗ |
| Agentic commerce | ✗ |
| Revenue attribution | ✗ |
| Free trial | 7 days, no credit card |
Profound
Enterprise AI visibility with crawler log analysis and AEO content generation
Profound is the depth play in this comparison. The platform tracks up to 9 AI engines including ChatGPT, Gemini, Perplexity, Copilot, Meta AI, Grok, DeepSeek, Claude, and Google AI Overviews. The defining capability is the connection between AI citations and crawler log activity: you can see when GPTBot and ClaudeBot last visited specific pages on your site and correlate that timing with changes in citation behavior.
Beyond crawler analysis, Profound runs structured accuracy gap analysis that surfaces the difference between what AI models say about your brand and what is actually true. The Marketing Agents layer generates AEO-optimized content designed to close those gaps inside the platform. Prompt volume intelligence adds demand data showing what millions of people are actually asking AI assistants, separate from the brand-citation layer.
The trade-off is access and unit economics. Starter is $99/month for ChatGPT only. Growth is $399/month for 3 engines. Enterprise covers up to 10 engines but requires a custom contract. The API is locked to Enterprise. There is no self-serve signup and no permanent free tier. For enterprise SEO and content teams with dedicated AI search programs and a budget for custom contracts, Profound is the right depth play. For agencies and cost-conscious teams, Goodie Explorer or LLMrefs are more practical starting points.
| Feature | Starter $99/mo | Growth $399/mo | Enterprise Custom |
|---|---|---|---|
| Answer engines tracked | ChatGPT only | 3 engines | Up to 10 |
| Unique prompts tracked | 50 | 100 | Custom |
| Monthly responses analyzed | 1,500 | 9,000 | Custom |
| Crawler log access | ✓ | ✓ | ✓ |
| AEO content generation (Marketing Agents) | ✓ | ✓ | ✓ |
| Prompt volume intelligence | ✓ | ✓ | ✓ |
| CSV / JSON exports | ✗ | ✓ | ✓ |
| API access | ✗ | ✗ | ✓ |
| SSO / SAML | ✗ | ✗ | ✓ |
| Dedicated Slack support | ✗ | ✗ | ✓ |
Head-to-head feature comparison
| Feature | Goodie | LLMrefs | Profound |
|---|---|---|---|
| AI engines tracked | 12 (ChatGPT, Gemini, Claude, Perplexity, Copilot, Meta AI, Grok, AI Overviews, AI Mode, DeepSeek, Rufus, Sparky) | 11 (ChatGPT, ChatGPT Search, AI Overviews, AI Mode, Gemini, Perplexity, Claude, Grok, Copilot, Meta AI, DeepSeek) | Up to 9 (ChatGPT, Gemini, Perplexity, Copilot, Meta AI, Grok, DeepSeek, Claude, AI Overviews) |
| Competitive share-of-voice | Yes | Yes | Yes |
| Prompt-level citation data | Yes | Yes | Yes |
| Answer / content gap analysis | Yes (prioritized actions) | Yes (content gaps) | Yes (accuracy gap analysis) |
| Category intelligence | Yes (prompt research) | Limited | Yes (prompt volume) |
| AEO content generation | Yes (Content Studio) | No | Yes (Marketing Agents) |
| Crawler / AI bot log access | Yes (Agent Experience Suite) | No | Yes (crawler logs) |
| Page content audits | Yes | Yes | Yes |
| API access | Enterprise only | Yes, all plans | Enterprise only |
| Looker Studio / BI connector | Limited | Limited | No |
| White-label delivery | Limited | No | No |
| Pay-per-prompt pricing | No | No | No |
| Agency multi-brand support | Enterprise only | Yes (unlimited projects) | Limited |
| Starting price | $399/mo (Explorer, 3 engines) | €79/mo | $99/mo |
Looking for a self-serve alternative to Goodie, LLMrefs, and Profound?
Goodie starts at $399/month with Pro and Enterprise locked to sales calls, Profound requires a demo call and locks API to enterprise contracts, and LLMrefs has no white-label client portal on any tier. AI Peekaboo is the best self-serve AEO monitoring tool with white-label client reports plus read and write API from $50/month Starter, no demo call required. For agencies managing multiple brands that need the same operational features without enterprise pricing, AI Peekaboo is the right alternative.
Read the AI Peekaboo review →Which should you choose?
GoodieLLMrefsProfoundLLMrefsGoodieProfoundGoodieGoodie is the broadest AEO platform, with 12 models, agentic commerce, crawler behavior analysis, AEO content generation, and revenue attribution. LLMrefs is the agency-friendliest tracking layer with keyword import, statistical aggregation, and a flat €79/month rate. Profound is the depth play with crawler logs and Marketing Agents. The platforms address different layers of the GEO stack rather than competing head-to-head on the same criteria.
Bottom line
If you need the most complete closed-loop AEO platform and have a budget for enterprise pricing, Goodie covers more ground than any competitor in this space. If you need cost-effective agency-scale tracking with statistical rigor, LLMrefs at €79/month with unlimited clients is unmatched on unit economics. If you need enterprise depth, specifically the ability to tie citations to GPTBot and ClaudeBot crawl activity, Profound is the only choice.
Frequently asked questions
Which tool tracks the most AI engines?
Goodie tracks 12 AI models including ChatGPT, Gemini, Claude, Perplexity, Copilot, Meta AI, Grok, AI Overviews, AI Mode, DeepSeek, Amazon Rufus, and Sparky. LLMrefs tracks 11. Profound tracks up to 9. All three cover the major share-of-voice surfaces; the difference matters most if your AI visibility program requires tracking emerging platforms like Rufus or Sparky specifically.
Which of the three offers the lowest entry price?
LLMrefs at €79/month is the only one with a publicly listed, self-serve monthly price and a free trial. Profound starts at $99/month for ChatGPT only. Goodie Explorer is $399/month for 3 engines. Profound and Goodie Pro/Enterprise require a sales conversation.
Do any of these three offer a free trial?
LLMrefs offers a 7-day free trial with no credit card required. Goodie offers a free trial on the $399/month Explorer plan plus a 30-day money-back guarantee. Profound does not advertise a free trial, but its structured onboarding process may include evaluation access for qualified prospects.
Which tool is best for Generative Engine Optimization (GEO) execution?
Goodie and Profound both include built-in AEO content generation layers: Goodie via Content Studio and Profound via Marketing Agents. LLMrefs focuses on tracking and prioritization rather than content creation. For teams that want the full GEO loop in one platform, Goodie and Profound are the stronger choices. For teams that have separate content workflows and just need rigorous tracking, LLMrefs is the more efficient option.
Which tool connects AI visibility to revenue?
Goodie is the only platform in this comparison with a built-in analytics and revenue attribution layer that connects visibility to Google Analytics. Pro and Enterprise tiers add full attribution and custom revenue modeling. Profound and LLMrefs focus on visibility and citation data without a native revenue attribution layer.
Can I use any of these for agency multi-client reporting?
LLMrefs is the only one in this comparison built for agency multi-client use with unlimited projects and unlimited seats on a single subscription. Goodie offers multi-brand tracking on Enterprise only. Profound is built for in-house teams monitoring a single brand or a small set of brands, not multi-client agencies.