Comparison

GrowthBar vs Keywords Everywhere in 2026: An AI writing platform vs a browser overlay for 20+ sites

GrowthBar scans a Google SERP and writes the draft for you starting at $36 a month. Keywords Everywhere skips the writing entirely and just shows volume, CPC, and competition data inline across Google, YouTube, Amazon, and 15+ other sites for as little as $7.

Updated July 3, 2026
GrowthBar
Keywords Everywhere
Key takeaways
  • Keywords Everywhere starts at $7/month on its Bronze tier. GrowthBar starts at $36/month on Standard and rises to $149.25/month on Agency.
  • GrowthBar's 2-Minute Blog Builder generates a full 1,500+ word draft from a SERP-based outline. Keywords Everywhere has no content generation feature; it only surfaces keyword metrics.
  • Keywords Everywhere overlays data on 20+ platforms including Google, YouTube, Amazon, and ChatGPT. GrowthBar's research is scoped to Google SERPs and its own 7-billion-term keyword database.
  • Keywords Everywhere offers API access on its Gold ($40/month) and Platinum ($120/month) tiers. GrowthBar has no public API at any tier despite pricing up to $149.25/month.
  • Keywords Everywhere has passed 1.5 million users since launching in 2015. GrowthBar does not publish a comparable user count and was recently acquired by SEOptimer, adding uncertainty to its standalone future.
  • Keywords Everywhere includes AI prompt templates and an MCP integration for ChatGPT, Claude, Gemini, and DeepSeek workflows. GrowthBar has no equivalent LLM-workflow integration.
  • GrowthBar includes dedicated competitor dashboards for organic keywords, ad copy, and backlinks. Keywords Everywhere only shows a domain's organic keyword footprint inline, without a standalone competitor analysis view.

GrowthBar and Keywords Everywhere approach keyword research from opposite directions, and the gap only widens once you look at what each one is actually built to do. GrowthBar is a content production tool first: it scans a live Google SERP for your target keyword, builds an outline from the database of 7 billion suggestions it maintains, and has its AI write a full draft. Keywords Everywhere is a browser extension that does not write anything at all; it overlays search volume, CPC, and competition data directly on Google, YouTube, Amazon, and more than 15 other platforms as you browse them, so research happens passively rather than inside a dedicated tool you sit down to use. One costs five times more at the entry tier and includes a writer; the other is cheaper, has a much bigger install base, and stays out of the content-drafting business entirely.

The tools at a glance

ToolStarting priceBest for
GrowthBar$36/monthContent marketers and small agencies who want to move from a single target keyword to a published draft in one session, without needing an always-on browsing overlay.
Keywords Everywhere$7/monthBloggers, ecommerce sellers, and SEO freelancers who want keyword data layered directly onto Google, Amazon, and YouTube without switching to a separate research tool for every lookup.

GrowthBar

Go from Google SERP scan to published blog post in under 2 minutes with AI-powered SEO writing

Full review →
GrowthBar screenshot

GrowthBar treats keyword research as the first step of content production rather than a standalone activity. Enter a target keyword and it scans the live Google SERP, builds an outline reflecting what is actually ranking, and offers to write the full draft itself. The keyword database behind the tool runs to 7 billion suggestions, each with a difficulty score and an estimated revenue figure to help prioritize which terms are worth the writing time.

The 2-Minute Blog Builder is the headline feature: drag the generated outline headings into order and GrowthBar's AI produces a 1,500-word-plus draft. Competitor dashboards add organic keywords, ad copy, and backlink data for any domain, and the Pro and Agency tiers unlock custom AI models trained on your own past content, reducing how much editing a draft needs to sound like you.

The trade-offs are real. GrowthBar was acquired by SEOptimer and is being merged into that platform, leaving its long-term independent roadmap unclear, and there is no public API at any price point. It is also built around single-keyword research sessions rather than the kind of passive, always-on browsing overlay a tool like Keywords Everywhere provides.

Pricing
Feature
Standard
$36/month
Pro
$74.25/month
Agency
$149.25/month
AI content generation
SERP-based outlines
Keyword research
Competitor analysis
Chrome extension
Custom AI models
White-label reports
Best for: Content marketers and small agencies who want to move from a single target keyword to a published draft in one session, without needing an always-on browsing overlay.

Keywords Everywhere

Turn your browser into a keyword research powerhouse across 20+ platforms

Full review →
Keywords Everywhere screenshot

Keywords Everywhere is a Chrome, Firefox, and Edge extension that shows search volume, CPC, and competition data directly inside the pages you already browse: Google Search, YouTube, Amazon, eBay, Etsy, and more than 15 other sites. There is no dashboard to open and no session to plan; install the extension, add an API key, and the numbers appear next to whatever you are already looking at. It launched in 2015 and has since grown past 1.5 million users.

Coverage extends beyond raw metrics into AI prompt templates for ChatGPT, Claude, Gemini, and DeepSeek, plus an MCP integration for teams wiring keyword data into AI agent workflows. Trend graphs, keyword difficulty scores on Silver and up, and a domain's organic keyword footprint round out the extension, and some features, including prompt templates and Instagram or Pinterest engagement metrics, work without a paid plan at all.

What it explicitly does not do is write anything. There is no content generation, no SERP-based outline builder, and no dedicated competitor dashboard beyond the inline organic footprint view. Credits also expire annually, which quietly penalizes accounts that buy a plan and use it lightly across the year.

Pricing
Feature
Bronze
$7/month
Silver
$14/month
Gold
$40/month
Platinum
$120/month
Search volume & CPC
Competition data
Keyword suggestions
Trend data
SEO difficulty scores
Bulk keyword analysis
API access
Best for: Bloggers, ecommerce sellers, and SEO freelancers who want keyword data layered directly onto Google, Amazon, and YouTube without switching to a separate research tool for every lookup.

Head-to-head feature comparison

Feature
GrowthBar
Keywords Everywhere
Starting price$36 to $149.25/month$7/month
AI content / draft generationYes (2-Minute Blog Builder, custom AI models on Pro+)No
Platforms covered by inline dataGoogle SERPs plus GrowthBar's own Chrome extension20+ platforms (Google, YouTube, Amazon, ChatGPT, and more)
SERP-based content outlinesYesNo
Competitor keyword & backlink analysisYes (competitor keywords, ad copy, backlinks)Limited (inline organic keyword footprint only)
Keyword difficulty scoringYes (all tiers)Yes (Silver tier and above)
AI prompt templates for ChatGPT/Claude/GeminiNoYes (ChatGPT, Claude, Gemini, DeepSeek)
API accessNo public APIYes (Gold, Platinum)
Free tier or free featuresNo (7-day free trial)Yes (free prompt templates and engagement data)
Pricing modelFlat monthly subscription tiersCredit-based, credits expire annually
Reported user baseNot specified1.5 million+ users
Overall score7.4/108.0/10

Which should you choose?

Bloggers and ecommerce sellers who want passive keyword data while browsingKeywords Everywhere
Content teams who want an AI-written draft from the same tool as the keyword researchGrowthBar
Teams that eventually need API access to pull keyword data programmaticallyKeywords Everywhere
Agencies needing competitor ad copy and backlink data alongside keyword researchGrowthBar
SEO freelancers researching across Google, YouTube, and Amazon in one glanceKeywords Everywhere
Anyone wanting to try meaningful features before paying anythingKeywords Everywhere
Teams that want SERP-based outlines and AI drafting in a single subscriptionGrowthBar

The honest framing here is production tool versus research companion, not a head-to-head on the same feature set. GrowthBar assumes you have already decided what to write about and want the SERP research, outline, and first draft compressed into one workflow; Keywords Everywhere assumes you are still deciding, and wants to sit quietly in your browser showing volume and CPC wherever you happen to be looking. Keywords Everywhere wins on price, install base, and the only real API path between the two. GrowthBar wins decisively on anything involving actually producing a piece of content.

Bottom line

Choose Keywords Everywhere if your research is still exploratory and you want volume, CPC, and competition data layered onto Google, Amazon, and YouTube without opening a separate dashboard, and you may want API access down the line. Choose GrowthBar once you know what you are writing about and want the SERP-based outline and AI draft to save real production time, accepting the ongoing SEOptimer merger uncertainty as the cost of that convenience. Many content operations end up running both: Keywords Everywhere for daily passive research, GrowthBar for the sessions where a keyword actually needs to become a published post.

Frequently asked questions

Is GrowthBar or Keywords Everywhere better for a solo blogger on a tight budget?

Keywords Everywhere is the cheaper entry point at $7/month versus GrowthBar's $36/month, and several of its features work without any paid plan at all. GrowthBar costs more but includes an AI writer that produces a full draft, which Keywords Everywhere does not offer at any price, so the better fit depends on whether you need writing help or just inline research data.

Does Keywords Everywhere write content the way GrowthBar does?

No, Keywords Everywhere has no content generation feature at all; it exists purely to surface search volume, CPC, competition, and trend data inline as you browse. GrowthBar is built specifically around producing a full draft through its 2-Minute Blog Builder, which is the core difference between the two tools.

Which tool has an API for pulling keyword data automatically?

Keywords Everywhere is the only one of the two with an API, available on its Gold ($40/month) and Platinum ($120/month) tiers. GrowthBar has no public API at any price, so teams that need to pipe keyword data into an external system should plan around Keywords Everywhere.

Can Keywords Everywhere replace GrowthBar's competitor analysis dashboards?

Not fully. Keywords Everywhere shows a domain's organic keyword footprint inline when you visit search results, but it has no dedicated competitor dashboard covering ad copy and backlink data the way GrowthBar does. Teams that rely heavily on competitor ad and backlink insight for content planning will still need GrowthBar or a separate tool for that depth.

Is GrowthBar worth it if I already use Keywords Everywhere for research?

It depends on whether writing speed is your bottleneck: if you already have keyword ideas from Keywords Everywhere but spend too long turning them into drafts, GrowthBar's SERP-based outlines and AI writer address that specific gap. If your workflow is mostly research and you write manually or use a separate AI writer already, adding GrowthBar on top of an existing Keywords Everywhere subscription may be redundant.

Which tool works better for AI-era search research on platforms like ChatGPT?

Keywords Everywhere is the stronger choice for this specific use case, since it overlays keyword data on ChatGPT, Claude, Gemini, and DeepSeek and includes prompt templates plus an MCP integration for AI agent workflows. GrowthBar has no comparable integration with AI chat platforms; its research is scoped to traditional Google SERP data.

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