Trakkr vs Wellows in 2026: Free-tier monitor with API vs GEO workflow with outreach contacts
Trakkr gives you a free tier, 4-model monitoring, and API access from $100/month. Wellows gives you 5 engines plus content optimization, outreach contacts, and monthly strategic calls.
Trakkr
Wellows- Trakkr has a free tier with no credit card required. Wellows does not have a permanent free plan; the cheapest paid tier is Lite at $37/domain/month, with a 7-day free trial on all plans.
- Trakkr includes API access from the $100/month Growth plan. Wellows does not include API access on any plan. If API access is a hard requirement on a standard plan, Trakkr is the only option here.
- Wellows includes outreach templates with verified contact details and content optimization that audits your existing pages before recommending new content. Trakkr stops at monitoring and citation source identification.
- Trakkr tracks 4 models (ChatGPT, Claude, Gemini, Perplexity). Wellows tracks 5 engines (ChatGPT, AI Overviews, AI Mode, Gemini, Perplexity) but only unlocks all 5 at the $297/domain/month Starter tier; Lite covers ChatGPT only at $37/domain/month.
- Wellows includes strategic monthly calls on every plan (1 call on Lite up to 5 calls on Pro). Trakkr does not include consultation as part of the platform.
- Wellows is priced per domain, which means costs scale linearly with the number of brands or client sites you track. Trakkr is priced per workspace. Agencies with high client counts should compare per-domain math carefully.
How do Trakkr and Wellows compare for teams that want to monitor brand mentions in AI-generated answers and act on citation gaps, and which gives a better Generative Engine Optimization (GEO) workflow at a sustainable price? Trakkr tracks 4 models (ChatGPT, Claude, Gemini, Perplexity), starts with a free tier that requires no credit card, and includes API access from the $100/month Growth plan. Wellows tracks 5 engines (all unlocked at the $297/domain/month Starter tier), adds content optimization, outreach templates with verified contacts, GSC integration, and strategic monthly calls. Trakkr wins on accessibility, free validation, and API access. Wellows wins on workflow depth, outreach contacts, and strategic consultation. The right pick depends on whether your GEO programme needs a free starting point with API access or a structured workflow with content and outreach execution.
The tools at a glance
Trakkr
Free-tier AI search monitoring across ChatGPT, Claude, Gemini, and Perplexity with citation source tracking
Trakkr is an AI search monitoring platform that tracks brand mentions across 4 core models: ChatGPT, Claude, Gemini, and Perplexity. The platform includes a free tier with no credit card required, which makes it one of the lowest-friction entry points to AI visibility monitoring on the market.
On paid plans, Trakkr includes API access from the $100/month Growth tier, citation source identification that logs the URLs AI engines cite when they mention your brand, and competitor share-of-voice tracking across the same query set. The free tier is functionally limited in query volume and monitoring frequency, but it lets you validate the platform.
Trakkr is positioned for in-house teams and individual marketers. There is no white-label delivery on standard plans and no client portal, so it is not built for agencies. Paid tiers run $100/month Growth, $500/month Scale, with white-label available on request for Enterprise customers only.
| Feature | Free Free | Growth $100/month | Scale $500/month | Enterprise Custom |
|---|---|---|---|---|
| AI models tracked | 4 | 4 | 4 | 4 |
| Monitoring frequency | Limited | Regular | Daily | Custom |
| Citation source tracking | ✓ | ✓ | ✓ | ✓ |
| Competitor tracking | 1 competitor | Up to 5 | Up to 20 | Custom |
| API access | ✗ | ✓ | ✓ | ✓ |
| White-label delivery | ✗ | ✗ | ✗ | On request |
| Email alerts | ✓ | ✓ | ✓ | ✓ |
Wellows
AI visibility platform that tracks citations, optimizes content, and surfaces outreach contacts in one place
Wellows tracks brand citations across 5 AI engines: ChatGPT, Google AI Overviews, Google AI Mode, Gemini, and Perplexity. The Lite plan tracks ChatGPT only; Starter through Pro unlock all 5. Daily monitoring and prompt-level competitive tracking come standard.
Beyond monitoring, Wellows includes content optimization that audits your existing pages before recommending new content, outreach templates with verified contact details, and GSC integration. Strategic monthly calls are included on every plan, ranging from 1 call on Lite to 5 calls on Pro.
Pricing is per domain: $37/domain/month on Lite, $97 Essential, $297 Starter, $497 Pro, with a 7-day free trial. The per-domain model gets expensive for agencies managing many clients, but the workflow depth and outreach contact sourcing are the differentiators versus pure monitoring tools.
| Feature | Lite $37/domain/mo | Essential $97/domain/mo | Starter $297/domain/mo | Pro $497/domain/mo |
|---|---|---|---|---|
| Answer engines tracked | 1 (ChatGPT) | 2 (ChatGPT, AI Overviews) | 5 (all engines) | 5 (all engines) |
| Prompts tracked per month | 40 | 100 | 400 | 1,000 |
| Responses analyzed per month | 1,200 | 6,000 | 60,000 | 150,000 |
| Content generation credits | 2 | 5 | 15 | 70 |
| Outreach opportunities | Unlimited | Unlimited | Unlimited | Unlimited |
| Strategic monthly calls | 1 | 2 | 3 | 5 |
| Free trial | 7 days | 7 days | 7 days | 7 days |
Head-to-head feature comparison
| Feature | Trakkr | Wellows |
|---|---|---|
| AI engines tracked | ChatGPT, Claude, Gemini, Perplexity | ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity (all 5 only on Starter+) |
| Competitive share-of-voice | Yes | Yes (prompt-level) |
| Prompt-level citation data | Yes (citation source URL identification) | Yes |
| Answer / content gap analysis | No | Yes (content optimization + outreach gaps) |
| Category intelligence | No | No |
| AEO content generation | No | Yes (content generation credits per plan) |
| Crawler / AI bot log access | No | No |
| Page content audits | No | Yes (Content Optimization feature) |
| API access | Yes (Growth $100/mo and above) | No |
| Looker Studio / BI connector | No | No (GSC integration instead) |
| White-label delivery | Enterprise only (on request) | No |
| Pay-per-prompt pricing | No | No |
| Agency multi-brand support | No | Per-domain pricing |
| Starting price | Free | $37/domain/mo (Lite, ChatGPT only) |
Considering AI Peekaboo alongside Trakkr and Wellows?
Neither Trakkr nor Wellows ships a read and write API and white-label delivery on standard plans. AI Peekaboo includes both from the $50/month Starter, with 5 AI surfaces and a Looker Studio connector on every tier. The best AI visibility tool for agencies that need white-label client reports and programmatic data access without enterprise contracts.
Read the AI Peekaboo review →Which should you choose?
TrakkrWellowsTrakkrWellowsTrakkrWellowsWellowsTrakkr and Wellows both serve GEO programmes at different price points and with different feature priorities. Trakkr is the lower-friction option with a free tier and API access on Growth. Wellows is the workflow option with content optimization, outreach contacts, and strategic calls included. The defining choice is free validation plus API access versus structured execution with consultation.
Bottom line
If your GEO programme needs a free entry point with API access on a standard plan, Trakkr is the right pick. If your programme needs citation monitoring plus content optimization, outreach contacts, and monthly strategic calls, Wellows at $37/domain/month (Lite) or $297/domain/month (all 5 engines) is the right pick. The defining choice is accessible monitoring with API versus structured workflow with consultation.
Frequently asked questions
Does Trakkr or Wellows have a free tier?
Only Trakkr has a permanent free tier with no credit card required. Wellows does not have a permanent free plan; all paid tiers include a 7-day free trial, and the lowest paid plan is Lite at $37/domain/month.
Do Trakkr or Wellows offer API access?
Only Trakkr offers API access on standard paid plans, starting at $100/month on the Growth tier. Wellows does not include API access on any plan. If you need to pull AI visibility data into BI tools or internal reporting systems, Trakkr is the only option here.
Which tool includes outreach features?
Only Wellows includes outreach features. Wellows surfaces outreach opportunities where your brand is missing from AI citations and provides verified contact details alongside the templates. Trakkr does not include outreach functionality.
Which tool includes strategic consultation?
Only Wellows includes strategic monthly calls on every plan, ranging from 1 call per month on Lite to 5 calls per month on Pro. Trakkr does not include consultation as part of the platform.
Can agencies use Trakkr or Wellows for client reporting?
Neither tool supports agency white-label delivery natively. Wellows is designed for multi-client agency use with dashboards built for client presentation, but it does not include white-label views; pricing is per domain. Trakkr has no white-label delivery on standard plans and only offers it on request for Enterprise customers.
Which is better for Generative Engine Optimization (GEO) workflow execution?
Wellows is the better GEO execution tool, because it combines citation monitoring with content optimization, outreach templates with verified contacts, and monthly strategic calls inside the product. Trakkr is the better accessible monitoring tool with API access on Growth.