Trakkr Review
AI search monitoring across ChatGPT, Claude, Gemini, and Perplexity with citation source tracking
Trakkr is an AI visibility tool with Growth at $100/month. It tracks one brand daily with 50 prompts, all eight models, and 25 articles per month on Growth. A 14-day trial is available with a card required. Scale starts at $500/month and supports 10 brands.
Pros and cons
- A 14-day trial is available with a card required
- Citation source tracking shows which URLs are cited in AI answers, not just which brands
- Competitor share-of-voice benchmarking included
- REST API access on the Scale plan
- Clear self-serve pricing with no sales call required
- The 14-day trial requires a card
- REST API access and white-label client portals are listed on the Scale plan
- Growth is limited to eight AI models, so teams needing broader coverage should confirm the model scope before choosing a plan
- Support is less mature than established enterprise platforms
- Built-in prioritized actions and step-by-step playbooks
What is Trakkr?
Trakkr is an AI search monitoring platform that tracks where your brand and its competitors appear in answers from AI models. A 14-day trial is available with a card required, providing a way to evaluate its monitoring data before subscribing.
Beyond mention tracking, Trakkr identifies the source URLs cited in AI-generated answers. This citation source view tells you which specific pages are being pulled into AI responses, both yours and competitors. This data is actionable: if a competitor's blog post is cited repeatedly while your equivalent page is not, that is a direct optimization target. This source-level data is more actionable than brand mention counts alone.
Paid plans start at $100 per month for the Growth tier and scale to $500 per month for the Scale tier. REST API access, Looker Studio, and white-label client portals are listed on Scale, which makes Trakkr viable for teams that need to pull visibility data into external reporting tools.
Core features
AI visibility monitoring across eight models
Trakkr offers a 14-day trial that requires a card.
Citation source identification
When an AI model cites a source in its answer, Trakkr logs the URL. This gives you visibility into which pages AI models are drawing on when they discuss topics in your space. If competitors' pages are cited more often than yours for the same queries, you can see the specific URLs they are using and evaluate what makes those pages more citation-worthy. This source-level data is more actionable than brand mention counts alone.
Competitor share-of-voice tracking
Trakkr tracks competitors alongside your brand across the same query set. Its visibility data is broken down by AI model, helping identify whether a competitor is consistently stronger on one model and where to focus content improvements.
REST API access on the Scale plan
The Scale plan includes REST API access for programmatic data retrieval. This means you can pull AI visibility data into your existing dashboards, BI tools, or reporting setups without manual exports.
Multi-model comparison view
Trakkr presents visibility data broken down by AI model, so you can see whether your brand performs differently in ChatGPT responses versus Perplexity or Claude. Each tracked model can surface different brands for the same query. The per-model breakdown surfaces these gaps directly.
Pricing
| Feature | Growth $100/mo | Scale $500/mo |
|---|---|---|
| AI models tracked | 8 | 8 |
| Brands | 1 | 10 |
| Prompts per brand | 50 | 50 |
| Monitoring frequency | Daily | Daily |
| REST API access | Not verified | ✓ |
| Looker Studio connector | Not verified | ✓ |
| White-label client portals | Not verified | ✓ |
Who it is for
You want to understand what AI visibility monitoring looks like before committing to a subscription. Trakkr offers a 14-day trial with a card required, and Growth includes one brand, daily tracking, 50 prompts, and all eight models.
You are responsible for the content strategy and want to know not just whether your brand appears in AI answers but which specific pages are being cited. Trakkr's citation source tracking gives you a direct link between your content inventory and your AI citation performance.
You need AI visibility monitoring but cannot justify Scale's $500 per month price. The $100 per month Growth plan includes all 8 models at a cost that fits a startup marketing budget.
Verdict
Trakkr offers clear self-serve pricing and citation source tracking that adds analytical value beyond simple brand mention counts. Growth covers eight models, while Scale supports 10 brands and adds REST API access, Looker integration, and white-label portals. The 14-day trial requires a card, so it is best evaluated as a paid monitoring platform rather than a permanent free entry point.
Frequently asked questions
Does Trakkr offer a free trial?
Trakkr offers a 14-day trial with a card required. Growth includes daily tracking for one brand, 50 prompts, and all eight models.
What AI models does Trakkr track?
Trakkr's Growth plan includes all 8 models.
What does citation source tracking mean in Trakkr?
When an AI model includes a source link in its response, Trakkr logs that URL. This tells you which specific pages are being cited, not just which brands appear. If a competitor's blog post is cited repeatedly for a query your own content should be answering, you see the exact URL and can evaluate what makes it more citable.
Does Trakkr support client reporting or white-label views?
Trakkr lists white-label client portals on the Scale plan.
Can I access Trakkr data via API?
REST API access is included on the Scale plan at $500 per month. The API lets you pull visibility data programmatically into your own tools or dashboards.
Reviewed by Filipe Lins DuarteCo-Founder & CEOVast experience talking to customers and users to understand what good software looks like. Background spans commercial and product roles.
Checked by John RiceCo-Founder & CTO15+ years building tech products and web applications. Conducted hundreds of user interviews to know what a good product looks like.
Every Marketraa page follows our editorial standards.