BacklinkCRM vs Linkody in 2026: Deal tracking with monitoring vs dedicated backlink monitoring
Both check on the links you already have, but BacklinkCRM builds monitoring around a partnership tracker starting free, while Linkody builds an entire product around monitoring depth starting at €13.90 a month.
BacklinkCRM
Linkody- Both monitor backlinks automatically, but Linkody enriches every link with Moz Domain Authority, Page Authority, Trust Flow, Citation Flow, and Spam Score; BacklinkCRM's own listed limitation is that it has no DR data, traffic estimates, or link value scoring built in.
- BacklinkCRM is built around partnership records, deal terms, anchor text negotiated, and partner contact, that Linkody has no equivalent for; Linkody only watches a link's status, not who you dealt with to get it.
- Linkody includes unlimited competitor backlink tracking on every plan at no cost against your link quota; BacklinkCRM has no competitor monitoring feature of any kind.
- Linkody's white-label PDF reporting is included from its cheapest plan at €13.90 a month; BacklinkCRM has no PDF or white-label reporting feature, only CSV bulk import and export from its Starter tier up.
- BacklinkCRM has a genuine free plan covering 100 partnerships and 3 users with no time limit; Linkody offers only a 30-day trial with CSV and PDF export disabled until you subscribe.
- BacklinkCRM supports complex deal types like three-way link exchanges and paid placements that Linkody has no tracking category for; Linkody's disavow tool with Spam Score filtering addresses risk management that BacklinkCRM's lightweight evaluator does not cover.
BacklinkCRM and Linkody are the closest real comparison in this group, since both check on backlinks that already exist, but they got there from opposite directions. BacklinkCRM is a partnership tracker first: it records who you did a deal with, the terms, and the anchor text, and monitoring is a feature bolted onto that record. Linkody is a monitoring product first: it has no concept of a partnership or a deal, only a list of links, and it goes deep on that single job with Moz authority metrics, unlimited competitor tracking, and white-label PDF reports on every plan. BacklinkCRM even lists Linkody as a related tool in its own data, which is a fair admission that the two overlap on the monitoring question even though they were built for different-shaped teams.
The tools at a glance
BacklinkCRM
Centralise every link exchange and partnership in one backlink management workspace
BacklinkCRM starts from the relationship, not the link. Every guest post, link exchange (including three-way arrangements), paid placement, or informal collaboration gets a record with deal terms, anchor text, target URL, and partner contact, and the Chrome extension pulls that data directly from a partner's site while browsing it, cutting the manual entry that eats up a link builder's week.
Monitoring runs on top of those records: BacklinkCRM checks every tracked link continuously and alerts the team when it drops, the anchor text changes, or the link turns nofollow. What it does not have is depth on the link itself. There is no Domain Authority, Trust Flow, or Spam Score data built in, and no competitor tracking, so a team that wants to know how a link's authority compares to a competitor's profile will not find that inside BacklinkCRM.
The tradeoff is that BacklinkCRM ties every monitored link back to the deal that produced it. If a partnership includes three separate placements or a reciprocal exchange, that context lives in the same record as the monitoring alert, something a pure monitoring tool like Linkody has no way to represent.
| Feature | Free $0/month | Starter $19/month | Growth $59/month | Scale $129/month | Enterprise Custom |
|---|---|---|---|---|---|
| Partnerships | 100 | 300 | 1,000 | 5,000 | Custom |
| Users | 3 | 20 | 50 | 1,000 | Custom |
| Backlink status monitoring | ✓ | ✓ | ✓ | ✓ | ✓ |
| Bulk import/export | ✗ | ✓ | ✓ | ✓ | ✓ |
| API access | ✗ | ✗ | ✗ | ✗ | On request |
Linkody
The easiest way to track your link building campaigns.
Linkody does one job and goes deep on it: watching the backlinks you already have. Every link is checked every 24 hours, and Linkody sends a daily or weekly email the moment something changes, a link disappears, a page goes noindex, or a dofollow link quietly turns to nofollow. It has no partnership record, no deal terms, and no concept of who you negotiated a link with; it only knows the link exists and tracks what happens to it.
Competitor monitoring runs in parallel at no cost to your link quota, so you can see which sites link to a rival but not to you, a use case BacklinkCRM does not address at all. Every backlink is enriched with Moz Domain Authority, Page Authority, Trust Flow, Citation Flow, and Spam Score, and the disavow tool filters by those same risk signals to generate a file ready for Google Search Console.
White-label PDF reporting is included from the cheapest plan, €13.90 a month for Webmaster, which makes Linkody an easy add for an agency that needs to hand clients a report without paying for a premium tier first. What it cannot do is tell you the terms of the deal behind a link or track a partnership that has not resulted in a live link yet.
| Feature | Webmaster €13.90/month | Advanced €22.90/month | Pro €45.90/month | Agency €90.90/month | Agency XL €138.90/month |
|---|---|---|---|---|---|
| Domains tracked | 2 | 5 | 20 | 50 | 100 |
| Monitored links | 500 | 2,000 | 5,000 | 20,000 | 50,000 |
| Competitor monitoring | Yes | Yes | Yes | Yes | Yes |
| White-label PDF reports | Yes | Yes | Yes | Yes | Yes |
| CSV export | No | No | Yes | Yes | Yes |
Head-to-head feature comparison
| Feature | BacklinkCRM | Linkody |
|---|---|---|
| Core focus | Partnership tracking with monitoring included | Dedicated backlink monitoring and reporting |
| Partnership/deal record | Yes (deal type, terms, anchor, partner contact) | No |
| Backlink monitoring frequency | Continuous, 24/7 alerts | Every 24 hours, daily or weekly email alerts |
| Authority and risk metrics per link | No (lightweight built-in evaluator only) | Yes (Moz DA/PA, Trust Flow, Citation Flow, Spam Score) |
| Competitor backlink tracking | No | Yes, unlimited, doesn't count against quota |
| White-label reports | No | Yes, on every plan |
| Disavow tool | No | Yes, with Spam Score filtering |
| Free tier or trial | Yes (free plan, 100 partnerships, no card) | Yes, 30-day trial, no card (CSV/PDF disabled during trial) |
| Starting price | $0/month | €13.90/month |
Which should you choose?
LinkodyBacklinkCRMLinkodyBacklinkCRMLinkodyBacklinkCRMLinkodyOn the monitoring question alone, the two tools are close enough that BacklinkCRM lists Linkody as a related tool in its own data. Where they actually diverge is what the monitoring is attached to. Linkody's monitoring comes with real depth: Moz Domain Authority and Page Authority, Trust Flow, Citation Flow, Spam Score, and unlimited competitor tracking, none of which BacklinkCRM has built. BacklinkCRM's monitoring comes attached to a partnership record that tells you why the link exists and who to contact if it breaks, something Linkody has no way to store. If the honest answer to "why did I lose this link" needs to include a name and a deal history, BacklinkCRM has that data and Linkody does not. If the honest answer needs to include the link's authority score and how it compares to a competitor's, Linkody has that and BacklinkCRM does not.
Bottom line
Choose Linkody, starting at €13.90 a month, if the priority is monitoring depth: authority metrics on every link, unlimited competitor tracking, and white-label reports from the cheapest plan. Choose BacklinkCRM, free to start, if the priority is remembering the deal behind each link, especially for teams running three-way exchanges or paid placements that a pure monitoring tool has no way to categorize. An agency that both reports client-facing metrics and negotiates complex partnership structures will likely find one tool's gap is the other's strength, and running both is not redundant the way it might look on the surface.
Frequently asked questions
Do BacklinkCRM and Linkody do the same job?
BacklinkCRM and Linkody both check on backlinks automatically and alert you to changes, which makes them overlap more than most tools in this category. Where they diverge is what the monitoring is attached to: BacklinkCRM ties it to a partnership record with deal terms and a contact, while Linkody has no partnership concept at all and instead goes deeper on authority metrics like Moz Domain Authority and competitor tracking.
Does BacklinkCRM show Domain Authority or Spam Score like Linkody does?
No, BacklinkCRM has no Domain Authority, Trust Flow, or Spam Score data built in, a limitation the product itself lists among its cons. Linkody enriches every backlink with Moz Domain Authority, Page Authority, Trust Flow, Citation Flow, and Spam Score as part of its core monitoring.
Can Linkody track the deal terms behind a link the way BacklinkCRM does?
No, Linkody has no partnership or deal-tracking feature; it only monitors a link's technical status, whether it is live, dofollow, and unchanged. BacklinkCRM is built specifically to record who a partnership is with, the terms agreed, and the anchor text negotiated, alongside its own monitoring.
Which tool is cheaper for a freelancer who just wants to monitor a handful of client links?
Linkody's Webmaster plan at €13.90 a month covers 2 domains and 500 links with white-label reports included, which is the lower entry price if reporting depth matters. BacklinkCRM's free plan covers 100 partnerships and 3 users at no cost at all, which is cheaper still if the priority is tracking deal terms rather than generating client-facing PDF reports.
Does BacklinkCRM track competitor backlinks like Linkody?
No, BacklinkCRM has no competitor monitoring feature of any kind. Linkody tracks competitor domains alongside your own at no cost against your link quota, letting you see which sites link to a rival but not to you.
BacklinkCRM vs Linkody, which one should an agency running client reports and complex link deals pick?
Most agencies running both client reports and complex link deals need both tools rather than choosing one, since each covers a gap in the other. Linkody's white-label PDF reports and authority metrics handle the client-facing reporting side starting at €13.90 a month, while BacklinkCRM's free partnership tracker handles the deal-structure side, three-way exchanges and paid placements included, that Linkody has no way to represent.