Drip vs GetResponse in 2026: eCommerce-only automation vs unlimited sends with webinars built in
Drip goes deep on Shopify and WooCommerce revenue attribution with no feature gating. GetResponse spreads wider, unlimited email sends, AI tools on every tier, and a Creator plan that adds webinars and course hosting.
Drip
GetResponse- GetResponse includes unlimited monthly email sends on every paid plan; Drip prices by contact count with no unlimited-send option at any tier.
- Drip includes all features on every plan with no gating; GetResponse locks advanced segmentation, abandoned cart recovery, and sales funnels behind its Marketer tier.
- GetResponse's Creator plan bundles webinar hosting and a course creator with up to 500 students; Drip has no equivalent content-monetization features at all.
- Drip has no native SMS, requiring a third-party integration; GetResponse includes SMS and unlimited web push notifications from the Marketer tier up.
- Drip's pricing climbs steeply by contact count, reaching around $154/month at 10,000 contacts; GetResponse's Marketer plan at €44.28/month covers unlimited sends regardless of send volume.
- GetResponse's integration library covers 150+ connections, narrower than some competitors; Drip's native integrations focus specifically on Shopify, WooCommerce, Magento, and BigCommerce.
Drip and GetResponse both automate email, but they are built for different shapes of business. Drip is narrowly and deliberately built for eCommerce: Shopify and WooCommerce integrations pull real-time purchase and cart data, every feature is included on every plan, and revenue attribution ties campaigns directly to sales. GetResponse is broader, unlimited monthly email sends starting at €13.12/month, AI content tools on every tier without gating, and a Creator plan that bundles webinar hosting and course creation for knowledge businesses, a use case Drip does not address at all. If your business is a store, Drip's focus is an advantage. If your business sells anything beyond products, GetResponse's range matters more.
The tools at a glance
Drip
eCommerce email marketing automation with a visual workflow builder, revenue attribution, and deep Shopify and WooCommerce integrations.
Drip connects to Shopify and WooCommerce to pull purchase history, cart activity, and browse behavior, then uses that data to trigger personalized sequences: abandoned cart recovery, post-purchase upsells, win-back campaigns for lapsed buyers. The visual workflow builder handles branching logic that would otherwise require developer support, all without writing code.
Revenue attribution runs across every campaign and automation, showing which specific flow generated a sale rather than leaving you to infer it from open rates. Every feature is included on every plan, no tier gating, which keeps the buying decision simple: pick the contact tier you need and get the whole platform.
The trade-off shows up in the pricing curve and the channel list. Plans run $39/month for 2,500 contacts up to roughly $154/month for 10,000, with custom pricing above 20,000, and there is no free tier, only a 14-day trial. SMS is not native, so teams wanting a built-in text channel need a third-party connector via Zapier or the API.
| Feature | Up to 2,500 $39/mo | Up to 5,000 $89/mo | Up to 10,000 $154/mo | Up to 20,000 Custom |
|---|---|---|---|---|
| Email sends | Unlimited | Unlimited | Unlimited | Unlimited |
| All features included, no gating | ✓ | ✓ | ✓ | ✓ |
| SMS (native) | ✗ | ✗ | ✗ | ✗ |
| Webinars / course hosting | ✗ | ✗ | ✗ | ✗ |
GetResponse
Email marketing and automation platform with unlimited sends, AI content tools, and webinar hosting built in.
GetResponse serves 350,000+ customers across eCommerce, content, and agencies, covering email, automated journeys, landing pages, SMS, web push, and webinars from one platform. Unlimited monthly sends on every paid plan mean re-engagement campaigns or increased frequency never trigger a per-email cost, a real advantage over Drip's contact-tier pricing.
AI tools generate email copy, recommend send times, and build landing pages from a prompt, and none of it is reserved for higher tiers. The Marketer plan at €44.28/month unlocks unlimited automation workflows, advanced segmentation, abandoned cart recovery, and sales funnels, covering most eCommerce use cases that Drip serves natively from its first tier.
The genuinely different offering is Creator, at €50.84/month, which bundles webinar hosting integrated with the email platform, a course creator supporting up to 500 students, and premium newsletter monetization. For educators and coaches, this removes the need for a separate tool like Teachable alongside an email platform, something entirely outside Drip's scope.
| Feature | Starter €13.12/mo | Marketer €44.28/mo | Creator €50.84/mo | Enterprise Custom |
|---|---|---|---|---|
| Monthly Email Sends | Unlimited | Unlimited | Unlimited | Unlimited |
| Abandoned Cart Recovery | ✗ | ✓ | ✓ | ✓ |
| Webinars | ✗ | ✗ | ✓ | ✓ |
| Course Creator | ✗ | ✗ | ✓ | ✓ |
Head-to-head feature comparison
| Feature | Drip | GetResponse |
|---|---|---|
| Primary audience | eCommerce stores exclusively | eCommerce, creators, and general marketers |
| Feature gating by tier | None, all features on every plan | Yes, abandoned cart and funnels gated to Marketer+ |
| Email send limits | Unlimited sends, priced by contact count | Unlimited sends on all paid plans |
| Native SMS | No, third-party integration required | Yes, available |
| Webinar / course hosting | Not offered | Yes, Creator plan and above |
| Shopify / WooCommerce integration | Native, deep integration | Available via integrations |
| Revenue attribution | Yes, per campaign and automation | Revenue tracking on eCommerce tools |
| AI content tools | Not a core feature | Included on every paid plan |
| Free trial | 14 days | 14 days |
| Starting price | $39/month | €13.12/month |
Which should you choose?
DripGetResponseGetResponseDripGetResponseGetResponseDrip wins on depth for a narrow use case, and GetResponse wins on range for a broader one. A pure eCommerce store with no ambitions beyond selling product will find Drip's lack of gating refreshing. A business that also runs webinars, sells a course, or just wants to stop worrying about email send limits will find GetResponse's breadth the better long-term fit.
Bottom line
Pick Drip if you run a Shopify or WooCommerce store and want revenue-attributed automation with every feature unlocked from day one, and you are comfortable paying more per contact for that simplicity. Pick GetResponse if you want unlimited sends baked into the price, need SMS or webinars alongside email, or your business model extends beyond selling physical or digital products through a single storefront. Drip supplemented later by a course or webinar tool ends up costing more than starting with GetResponse's Creator plan.
Frequently asked questions
Does GetResponse have anything as deep as Drip's Shopify integration?
GetResponse integrates with major eCommerce platforms and includes abandoned cart recovery and revenue tracking from the Marketer plan up, but Drip's integration is more purpose-built, pulling real-time order, cart, and browse data specifically to power its automation and attribution model. Stores whose entire business is Shopify or WooCommerce may find Drip's native depth more precise.
Is GetResponse cheaper than Drip for a growing contact list?
Generally yes at scale, since GetResponse charges based on list size with unlimited sends included, while Drip's pricing climbs with contact count and reaches roughly $154/month at just 10,000 contacts. A store with a large list but moderate email frequency will likely find GetResponse's model more cost-effective over time.
Can I run webinars through Drip?
No, Drip has no webinar or course-hosting capability at all; it is built entirely around eCommerce email automation. GetResponse's Creator plan at €50.84/month includes webinar hosting integrated with the email platform plus a course creator supporting up to 500 students, which is relevant if your business includes any content or education component.
Does Drip charge extra for advanced features the way GetResponse does?
No, Drip includes every feature, visual workflow builder, revenue attribution, abandoned cart automation, API access, on every contact tier with no gating. GetResponse reserves advanced segmentation, abandoned cart recovery, and sales funnels for its Marketer tier and above, so Starter users get a more limited feature set.
Which tool has native SMS marketing?
GetResponse supports SMS campaigns as part of its platform. Drip does not have native SMS and requires connecting a third-party tool like Postscript or Attentive via Zapier or its API, which adds integration complexity and separate costs if SMS is a priority channel.
Is Drip or GetResponse better for a brand outside eCommerce entirely?
GetResponse is the clear choice for non-eCommerce use cases. Drip is built almost entirely around online retail and Shopify or WooCommerce data, making it a poor fit for SaaS, services, or B2B lead nurture. GetResponse's broader feature set, including landing pages, webinars, and general marketing automation, serves those use cases directly.