Qwoted vs SourceBottle in 2026: Global source marketplace vs Australia's human-pitched directory
Qwoted matches journalists worldwide with PR people and experts for free, capped at 2 pitches a month. SourceBottle pairs a free Australian expert directory with a human team that pitches your profile for $25 a time.
Qwoted
SourceBottle- Qwoted operates as a global marketplace with no stated geographic weighting. SourceBottle's call-out volume and media relationships are predominantly Australian.
- Qwoted's free tier caps pitches at 2 per month with a 2-hour alert delay. SourceBottle's free tier includes directory listing and call-out alerts but excludes pitching entirely, so you respond to call-outs yourself.
- SourceBottle's paid plans, from $25 per pitch, hand matching to a real team member who reviews call-outs and pitches your Expert Profile. Qwoted has no equivalent human-matching layer at any price.
- SourceBottle maintains a searchable Expert Directory so journalists can find you without a call-out first. Qwoted's model is built around active source requests, not a passive public directory.
- Qwoted's Teams tier adds white-label delivery and unlimited pitches for agencies. SourceBottle's Agency plan at $130/month supports up to 5 Expert Profiles with unlimited pitching but no white-label option.
- Qwoted explicitly supports podcast guest booking. SourceBottle's documented features do not include podcast-specific tooling.
- Neither tool offers an API on any tier.
Qwoted and SourceBottle both let experts respond to journalist requests for free, but the resemblance stops at the free tier. Qwoted is a global, self-serve marketplace: journalists and podcasters post what they need, you search the database and pitch yourself, and the software helps you research opportunities along the way. SourceBottle, running out of Australia since 2009, splits the work differently. Its free tier gives you a searchable Expert Directory and call-out alerts, but you still have to spot and answer the right ones yourself, and it is only on the paid tiers that a real person on SourceBottle's team starts pitching your profile for you. Add in that SourceBottle's media relationships are predominantly Australian while Qwoted makes no geographic claim either way, and the decision mostly comes down to where your media targets are and whether you would rather pitch yourself or pay someone else to do it.
The tools at a glance
Qwoted
Expert source marketplace connecting journalists, podcasters, and PR teams with credible voices across every industry
Qwoted runs a two-sided marketplace: journalists and podcasters post what they need, and PR people or subject-matter experts respond directly. That structure puts you in front of media professionals who are already looking for a source, rather than relying on someone else to notice and submit your profile for you.
The free Basic tier includes expert database access, daily opportunity emails, and real-time alerts (delayed by 2 hours versus paid users), with a 2-pitch-per-month cap. Pro at $149/month raises that to 35 pitches, removes the alert delay, and unlocks pitch intelligence, while Teams adds white-label delivery and a team dashboard for agencies running several client accounts at once.
Qwoted does not make a geographic claim in either direction; the marketplace and its journalist base are not positioned around any single country. It also supports podcast guest booking as a first-class workflow, which is a distinct advantage for PR people whose media mix includes podcast placements alongside traditional press.
| Feature | Basic Free | Pro $149/month | Teams Contact for pricing |
|---|---|---|---|
| Pitches per month | 2 | 35 | Unlimited |
| Real-time alerts | 2-hour delay | No delay | No delay |
| Pitch intelligence | No | Yes | Yes |
| White-label delivery | No | No | Yes |
| Team dashboard | No | No | Yes |
| API access | No | No | No |
SourceBottle
Free journalist-to-source matching platform with optional human-driven pitching service
SourceBottle started in 2009 as Australia's version of HARO and has since added a searchable Expert Directory and a paid, human-run pitching service that most platforms in this category do not offer. The free tier works like a classic call-out list: journalists post what they need, and subscribers respond, while the Expert Directory also lets journalists search for sources directly.
What sets SourceBottle apart is who does the matching once you pay. Rather than software scanning keywords, a real person on SourceBottle's team reads call-outs and pitches Expert Profiles that fit, which catches context that keyword matching alone would miss. The No Pitch No Pay option at $25 per pitch is a sensible middle ground for experts who only expect occasional media interest, since you only pay when a pitch actually goes out.
The catch is geography. SourceBottle's media relationships and call-out volume skew heavily Australian, so US or UK experts will see meaningfully less relevant activity than they would on a platform built around their home market. Within Australia, the combination of a free directory listing and pay-as-you-go human pitching is difficult to beat at this price.
| Feature | Free $0 | No Pitch No Pay $25/pitch | Unlimited Pitches $65/month | Agency $130/month |
|---|---|---|---|---|
| Expert Directory listing | Basic | Basic | Priority | Priority |
| Expert profile keywords | 10 | 20 | Unlimited | Unlimited |
| Human-driven pitching | No | Up to 3/mo | Unlimited | Unlimited |
| Expert Profiles supported | 1 | 1 | 1 | Up to 5 |
| Helpdesk support | No | No | Yes | Yes |
| API access | No | No | No | No |
Head-to-head feature comparison
| Feature | Qwoted | SourceBottle |
|---|---|---|
| Core model | Two-sided marketplace (journalists post requests) | Free directory and call-out alerts, paid human pitching |
| Primary media market | Global, no stated weighting | Predominantly Australian |
| Free tier includes pitching or response | Yes, up to 2/month free | No, free tier requires self-response |
| Human-driven pitching option | No, self-serve only | Yes, on all paid tiers |
| Searchable public directory | No (request-based matching, not a public directory) | Yes, Expert Directory |
| Podcast guest booking | Yes | No |
| Agency / multi-client plan | Yes, Teams (contact for pricing) | Yes, Agency ($130/mo, up to 5 profiles) |
| White-label delivery | Teams tier only | No |
| API access | No | No |
| Starting paid price | $149/month (Pro) | $25/pitch (No Pitch No Pay) |
Which should you choose?
QwotedSourceBottleSourceBottleQwotedSourceBottleThe real fork in the road is not price, since both have a workable free option. It is geography and who does the matching. If most of your media targets are Australian, SourceBottle's directory and $25 per-pitch human matching will outperform Qwoted's request-based model, which does not call out any particular Australian depth. If you are pitching US, UK, or global outlets, Qwoted's marketplace and podcast tooling matter more than SourceBottle's Australian-weighted call-out volume, and its free tier gets you into the marketplace without waiting on a human pitcher.
Bottom line
If you or your clients are based in or targeting Australia, start with a free SourceBottle Expert Profile and test the $25 No Pitch No Pay tier before committing to a monthly plan. For everyone else, especially US, UK, or global PR work, Qwoted's free Basic tier gets you into the marketplace immediately, with Pro at $149/month worth considering once the 2-pitch cap becomes the bottleneck.
Frequently asked questions
Is SourceBottle worth using outside Australia?
Only as a supplementary channel. SourceBottle accepts global experts and journalists, but its call-out volume and media relationships are predominantly Australian, so US or UK-focused PR work will see meaningfully fewer relevant opportunities than a platform built around those markets. Qwoted does not claim a specific geographic strength, which makes it the safer default for non-Australian programs.
What is the difference between Qwoted's free tier and SourceBottle's free tier?
Qwoted's free Basic tier lets you send up to 2 pitches a month yourself, with a 2-hour delay on alerts compared to paid users. SourceBottle's free tier gives you an Expert Directory listing and call-out alerts, but excludes the human-driven pitching service entirely, so you have to spot and respond to relevant call-outs on your own.
Does SourceBottle's human pitching actually work better than doing it yourself on Qwoted?
The $25 per-pitch model is worth it for anyone who does not have time to scan every call-out themselves: you only pay when SourceBottle's team actually submits your profile, so the downside is capped. Qwoted's pitch intelligence tools help you research opportunities, but you still have to identify and write every pitch yourself, at any tier.
Can I use Qwoted or SourceBottle for podcast guest booking?
Qwoted supports podcast guest booking directly, with tooling built for that workflow alongside traditional press source requests. SourceBottle's documented features center on journalist call-outs and the Expert Directory, with no mention of podcast-specific booking tools.
Which tool is cheaper for an agency managing several client experts?
SourceBottle's Agency plan at $130 a month covers up to 5 Expert Profiles with unlimited human-driven pitching, which is a clear per-client cost advantage if most of your clients target Australian media. Qwoted's Teams tier also supports multiple team members and unlimited pitches with white-label delivery, but pricing is contact-only, so a direct cost comparison is not possible without a quote.
Do Qwoted or SourceBottle offer an API for CRM integration?
No, neither platform offers an API on any tier. Qwoted's workflow is self-contained with no CRM or third-party integrations, and SourceBottle likewise has no documented API or integration options, whether you are on the free tier or the Agency plan.